Audience laughing in a session in a conference room

In the Age of Endless Content, People Choose Connection

Ahead of his Convening APAC keynote on April 12, global innovation strategist Mark Adams, a former chief innovation officer at Vice Media and longtime advisor to major brands, creators, and public figures, shares how his early experiences at the dawn of social media shaped his lifelong work on signal detection, network theory, and digital transformation. Plus, why he thinks the events industry is positioned for its biggest opportunity in human history.

March 30, 2026 - Article
A woman posing in a dark blue outfit

Making Gen AI Your ‘Thought Partner for Innovation’

AI is reshaping business models, customer engagement, and value creation, but what lies ahead? AI expert Ayesha Khanna, Ph.D., explores the rise of AI agents, ambient intelligence, and the ethical responsibility that comes with innovation with Convene — and what it means for business leaders, including event professionals.

April 4, 2025 - Article
Asian woman in a car touching a digital display of icons

Mastering the Three Steps to AI Implementation

AI expert Ayesha Khanna, Ph.D., shares the three foundational steps every organization must take to successfully adopt AI — from structuring your data and aligning teams to ensuring ethical governance. Here’s how to turn AI into a strategic advantage, not just a tech upgrade.

April 4, 2025 - Article

PCMA Foundation gifts scholarships to support APAC event professionals

PCMA Foundation announces support in scholarship to upskill event professionals. To help support the APAC event management profession adapt to the changing landscape of the business event industry, the PCMA Foundation is gifting the region support in scholarships for selective PCMA courses.

November 1, 2023 - Article

APAC Webinar – SPARK Demo: How we used it to analyse survey feedback

The “Project SPARK: The AI Tool for Eventprofs, by Eventprofs” webinar on 18 July 2023 received incredible feedback on how SPARK can support and help them regain their precious time from repetitive tasks. “AI will not replace you and your job, but people who use AI will.” Veemal Gungadin, Founder & CEO, Gevme Hear from our participants on their thoughts and how they used SPARK: As a marketer for business events, SPARK saves me valuable time by swiftly extracting key takeaways from lengthy videos, summarise and transform them engaging LinkedIn posts. This allows me to focus on the aspects that require a human touch. Ethan Ng, Managing Partner, MET Communications "SPARK is an amazing tool for business events! I wish I had discovered it sooner when when I was crafting a session description from scratch last week. I dropped my content into SPARK, and it effortlessly outperform my copy!" Karen Bolinger, Interim Chief Executive Officer, Destination Gold Coast

July 18, 2023 - Article

June PCMA APAC Labs concluded on a high note in Sydney

It was truly delightful to witness the active involvement and dynamism of the business event professionals who joined our expert speakers as they delved into the exploration of "The Future of Work: The Impact of AI on the Workforce" on 8 June.

June 19, 2023 - Article

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