Digital Events

Best practices and case studies for pulling off exceptional virtual and hybrid meetings.

One Association Finds Data Is the ‘Silver Lining’ of Virtual Events

The International Society on Thrombosis and Haemostasis is planning for a 2022 hybrid congress by exploring insights its registration data yields — from its two virtual-only events in 2020 and 2021 vs. pre-pandemic in-person numbers.

BY Casey Gale October 4, 2021

Focus on Collaboration Helps Event Company Through Pandemic Times

AIM Group’s vice president shares how, as a result of the COVID-19 crisis, the multinational event company rethought its internal workings, got creative, and offered new innovative solutions to its clients.

BY Michelle Russell October 4, 2021

How Event Storytelling is Being Reimagined Through Extended Reality

In a recent webinar presented by PCMA APAC, an event experience company showcased how it’s breathing new life into virtual business events.

BY Jennifer N. Dienst October 1, 2021

PCMA Future Event Masterminds: Effective Budgeting

Join us for a new PCMA series connecting you with like-minded individuals who are determined to be the best in business. This session with industry expert, Keaton Watson, was part of a new PCMA series, Future Event Masterminds, that connects you with like-minded individuals who are determined to be the best in business.

BY Keaton Watson October 1, 2021

PCMA Future Event Masterminds: State of the Industry

Join us for a new PCMA series connecting you with like-minded individuals who are determined to be the best in business. This session with industry expert, Mia Masson, was part of a new PCMA series, Future Event Masterminds, that connects you with like-minded individuals who are determined to be the best in business.

BY Mia Masson October 1, 2021

The Hybrid Event Format Is Here to Stay, Survey Suggests

Ninety percent of respondents to an Encore Planner Pulse Survey said they will or expect to use a digital-event strategy once in-person meetings recover.

BY Cathy Schlosberg September 27, 2021

What Do Health-Care Practitioners Want Now From Virtual Events?

Content is still king, but a new survey from Kenes Group reveals a few key shifts compared to the same survey complete in 2020.

BY Barbara Palmer September 27, 2021

The Future of Events is Phygital and Omnichannel

Juliano Lissoni, MCI Group managing director, Canada, on how the pandemic has accelerated the use of AI, machine learning, and blockchain technologies to boost engagement and experiences in the metaverse — “a fully realized digital world that exists beyond the analog one in which we live.”

BY Juliano Lissoni September 21, 2021

A ‘4 Cs’ Framework for Omnichannel Events

On Maritz Global Event’s podcast, Google’s global events account manager, Megan Henshall, outlined four pillars for designing engaging events — digital, in person, and hybrid.

BY Michelle Russell September 2, 2021

PCMA Future Event Masterminds: Brand Presence

Join us for a new PCMA series connecting you with like-minded individuals who are determined to be the best in business. This session with industry expert, Ameerah Saine was part of a new PCMA series, Future Event Masterminds, that connects you with like-minded individuals who are determined to be the best in business.

BY Ameerah Saine September 1, 2021

PCMA Future Event Masterminds: Re-purpose Content

Join us for a new PCMA series connecting you with like-minded individuals who are determined to be the best in business. This session with industry expert, Joshua Butler was part of a new PCMA series, Future Event Masterminds, that connects you with like-minded individuals who are determined to be the best in business.

BY Joshua Butler September 1, 2021

How Planners Are Customizing Hybrid Events

Responses to our COVID-19 Recovery Dashboard surveys show how models for hybrid events continue to evolve while one thing remains the same: One size does not fit all.

BY Barbara Palmer August 30, 2021

Become a Member

Get premium access to provocative executive-level education, face-to-face networking and business intelligence.

Join PCMA