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Digital Events
How Event Storytelling is Being Reimagined Through Extended Reality
In a recent webinar presented by PCMA APAC, an event experience company showcased how it’s breathing new life into virtual business events.
PCMA Future Event Masterminds: Effective Budgeting
Join us for a new PCMA series connecting you with like-minded individuals who are determined to be the best in business. This session with industry expert, Keaton Watson, was part of a new PCMA series, Future Event Masterminds, that connects you with like-minded individuals who are determined to be the best in business.
PCMA Future Event Masterminds: State of the Industry
Join us for a new PCMA series connecting you with like-minded individuals who are determined to be the best in business. This session with industry expert, Mia Masson, was part of a new PCMA series, Future Event Masterminds, that connects you with like-minded individuals who are determined to be the best in business.
The Hybrid Event Format Is Here to Stay, Survey Suggests
Ninety percent of respondents to an Encore Planner Pulse Survey said they will or expect to use a digital-event strategy once in-person meetings recover.
What Do Health-Care Practitioners Want Now From Virtual Events?
Content is still king, but a new survey from Kenes Group reveals a few key shifts compared to the same survey complete in 2020.
The Future of Events is Phygital and Omnichannel
Juliano Lissoni, MCI Group managing director, Canada, on how the pandemic has accelerated the use of AI, machine learning, and blockchain technologies to boost engagement and experiences in the metaverse — “a fully realized digital world that exists beyond the analog one in which we live.”
A ‘4 Cs’ Framework for Omnichannel Events
On Maritz Global Event’s podcast, Google’s global events account manager, Megan Henshall, outlined four pillars for designing engaging events — digital, in person, and hybrid.
PCMA Future Event Masterminds: Brand Presence
Join us for a new PCMA series connecting you with like-minded individuals who are determined to be the best in business. This session with industry expert, Ameerah Saine was part of a new PCMA series, Future Event Masterminds, that connects you with like-minded individuals who are determined to be the best in business.
PCMA Future Event Masterminds: Re-purpose Content
Join us for a new PCMA series connecting you with like-minded individuals who are determined to be the best in business. This session with industry expert, Joshua Butler was part of a new PCMA series, Future Event Masterminds, that connects you with like-minded individuals who are determined to be the best in business.
How Planners Are Customizing Hybrid Events
Responses to our COVID-19 Recovery Dashboard surveys show how models for hybrid events continue to evolve while one thing remains the same: One size does not fit all.
Health-Care Workers Split on Attending Digital and In-Person Conferences
A recent LinkedIn poll revealed that the majority of medical professionals are comfortable attending conferences this fall, even with the surge in COVID cases due to the Delta variant — but only with safety requirements in place.
New Skills for New Event-Marketing Challenges
In a recent survey of senior-level event marketers, more than one-third said they are seeking talent with new skills that their upcoming in-person and hybrid events will require. Here’s what else nearly 90 event marketers are thinking about their future events.