Digital Events

Best practices and case studies for pulling off exceptional virtual and hybrid meetings.

More Than Child’s Play: The Toy Association Launches Three Virtual Market Weeks

The Toy Association offers an affordable digital alternative to an in-person event, bringing together toy manufacturers (sellers) with specialty retailers (buyers) before the 2020 holiday season.

BY Danica Tormohlen August 9, 2020

5 Ways to Make Digital Events More Responsive to Audience Needs

From staffing requirements to keeping participants engaged, here’s what The Ortus Club has learned in short order about virtual audiences.

BY Convene Editors August 6, 2020

What ‘The Voice’ Australia Can Teach Virtual Event Producers

When COVID-19 travel restrictions prevented mentors Boy George and Kelly Rowland from returning to Australia for the live shows, producers introduced a few workarounds — which may inspire ideas for hybrid event organizers — to make them seem more like they were on set.

BY Curt Wagner August 3, 2020

A Help Desk Zoom Room and ‘Kazoom’ Prove a Hit With Virtual Attendees

A joint annual meeting moved — where else? — online, using two tools to streamline communication, and a swag item to perk up virtual social hours.

BY Jennifer Dienst July 30, 2020

Taking a Design Approach to Virtual Events

SmithBucklin has launched a process for its customers to take a strategic approach to the design and development of their virtual events, from the reason for convening to revenue generation.

BY Michelle Russell July 27, 2020

Humanizing Digital Events

Insights from an event marketer on making digital events more interactive and memorable than ‘a one-sided webinar.’

BY Michelle Russell July 24, 2020

Participants Will Pay for Virtual Events If the Content Is Compelling Enough

A panel of business events professionals offered their take on how hybrid events could lead the way to recovery — fittingly enough, during The Hague Convention Bureau’s first hybrid webinar.

BY Curt Wagner July 22, 2020

Trying to Solve for Networking in a Virtual Event

In many respects, the virtual International Conference on Autonomous Agents and Multi-Agent Systems was a big success, drawing nearly 10 times more participants than the face-to-face event. One lesson learned is that even computer scientists find it challenging to navigate networking in an online platform.

BY Jennifer Dienst July 22, 2020

Webinar: Tools to Enhance Your Speaker’s Engagement

Speakers that previously only worked in face-to-face environments have now been thrown into the digital meetings world without warning. Techniques they may have employed on the stage, can be hard to replicate through a video presentation. This session will include various tactics that can be implemented immediately to encourage presentations to evolve as everyone gets more comfortable with the online venue.

BY Marcus C. White July 21, 2020

A Virtual Event Powered by an App

The Genetics Society of America went out on a limb to test an expanded version of its mobile app to conduct a large international meeting virtually — and quadrupled attendance.

BY Barbara Palmer July 20, 2020

A 24-Hour Virtual Event Attracts Attendees From Around the Globe

One association turned its virtual event into a 24-hour marathon — and some engaged attendees pulled all-nighters. 

BY Jennifer N. Dienst July 20, 2020

Tapping Multiple Tech Tools for a Virtual Event

The LEGO Group’s virtual event in May had to be delivered via Microsoft Teams, but seamlessly integrated other tech tools to create an immersive experience that felt nothing like an online staff meeting.

BY Michelle Russell July 15, 2020

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