Try taking a walk in your client’s shoes.

What lessons can we learn from outside our industry?

Sonoma County Tourism’s new CEO on recovering from the wild fires that burned Northern California in October — including how meetings can help.

A new survey, funded by the PCMA Education Foundation and sponsored by Marriott, reveals how corporate and association execs view the event professionals in their organizations and the business skills most valuable to them.

“I very much enjoy the difficult and challenging negotiations, the clients that really challenge you to do something differently.”

The director of Colorado’s Outdoor Recreation Industry Office talks about luring a portfolio of giant outdoor shows to Denver — and how the destination’s economy and culture stand to benefit.

Hotel nights, direct spending, tax revenue — these numbers capture just a fraction of what face-to-face gatherings mean. As the
events industry aims to articulate its true value to lawmakers and the general public, the narrative needs to include both dollars and difference-making efforts.

There were both short- and long-term impacts to Cleveland’s economy from hosting the 2016 Republican National Convention.

The convention center has been hosting an open house each year since 2010.

“Tactile reassurance” is a new way to describe face-to-face events’ value proposition, even into the future.

An initiative at Germany’s Maritim hotels turns broken dishes into asphalt — and that’s just the beginning.

Meeting planners are in a unique position to help identify and confront human trafficking.