CMP Series Required Reading

Our series dives deep into essential meeting planner skills that align with the CMP Blueprint. Read the article and supplemental material and test your understanding and you could earn one clock hour toward CMP certification — our gift to you.

What’s Next for Brand USA?

Anne Madison, chief strategy and communications officer for Brand USA, talks about why the organization isn’t worried about a budget proposal to it, and how security and being welcoming go hand in hand.

BY Michelle Russell September 1, 2017

How Will the EFPIA Disclosure Code Change Medical Meetings?

Next year, European medical-technology companies will be prohibited from directly sponsoring physicians to attend medical conferences. How will the events industry ensure that this doesn’t lead to a decline in attendance?

BY Casey Gale July 31, 2017

Five Innovative Meeting Formats

Looking to break out of the speaker-to-audience rut? Here are five models for delivering content that will keep attendees active, interested, and sometimes even on their feet.

BY Nichole Bernier June 1, 2017

Here’s What Makes for a Successful Hackathon

Hackathons have gone viral, spreading from the high-tech space into meetings and conferences of all types. So what makes for a successful hack day?

BY Corin Hirsch April 3, 2017

How Meetings and Events Can Leverage Personalization

Creating customized experiences for your attendees makes your event more meaningful to them.

BY David McMillin March 1, 2017

Biometrics: The Next Frontier

Exploring the possibilities of using biometric data to shape experiences.

BY David McMillin March 1, 2017

Small Cities With Great Taste

Food halls. Distillery trails. Michelin-starred chefs. The story of how smaller cities are using great food and drink to attract business events.

BY Corin Hirsch February 1, 2017

How Future of Storytelling Can Change Ways We Meet

New York City’s Future of StoryTelling Summit explores how cutting-edge technology puts audiences at the center of the action. And asks the question: Isn’t that where meeting participants belong, too?

BY Barbara Palmer January 3, 2017

How Do You Handle Special-Meal Requests?

With a growing number of special-meal requests, meeting planners are getting creative to accommodate the needs and preferences of attendees with food allergies or lifestyle and religious dietary restrictions.

BY Corin Hirsch August 31, 2016

Poachers: Putting the ‘Arrr!’ in Room Block

When Lisa Mikita, CMP, CAE, started her new job at the American Foundry Society (AFS) this past fall, she had a new office, a new title — trade show and event manager — and new meetings to promote, including CastExpo ’16, AFS’s annual metal-casting exhibition. One aspect of Mikita’s work didn’t change, though. Almost from

BY Corin Hirsch December 31, 2015