And where should you spend it? Velvet Chainsaw’s Dave Lutz on what works and what doesn’t.

Anne Madison, chief strategy and communications officer for Brand USA, talks about why the organization isn’t worried about a budget proposal to it, and how security and being welcoming go hand in hand.

Next year, European medical-technology companies will be prohibited from directly sponsoring physicians to attend medical conferences. How will the events industry ensure that this doesn’t lead to a decline in attendance?

Looking to break out of the speaker-to-audience rut? Here are five models for delivering content that will keep attendees active, interested, and sometimes even on their feet.

Hackathons have gone viral, spreading from the high-tech space into meetings and conferences of all types. So what makes for a successful hack day?

Creating customized experiences for your attendees makes your event more meaningful to them.

Exploring the possibilities of using biometric data to shape experiences.

Food halls. Distillery trails. Michelin-starred chefs. The story of how smaller cities are using great food and drink to attract business events.

New York City’s Future of StoryTelling Summit explores how cutting-edge technology puts audiences at the center of the action. And asks the question: Isn’t that where meeting participants belong, too?

With a growing number of special-meal requests, meeting planners are getting creative to accommodate the needs and preferences of attendees with food allergies or lifestyle and religious dietary restrictions.

When Lisa Mikita, CMP, CAE, started her new job at the American Foundry Society (AFS) this past fall, she had a new office, a new title — trade show and