News & Trends
CL24 Playbook for EIC Silver Sustainable Event Standard Certification
Here’s a look at how PCMA Convening Leaders 2024 achieved Silver certification — and what considerations and steps are necessary to raise the bar in 2025.
Waste Not, Want Not: Making Leftover Event Materials Serve the Community
After WrestleMania concluded in Philadelphia, the CVB found a way to give the professional wrestling event’s banners a second life, while giving back — joining several other large events that have made sure that what’s left over goes to a good cause rather than the landfill.
When It Comes to Taking Sustainable Action, Peer Pressure Works
Dozens of global studies — and a food scale named Wade — demonstrate that the influence we have on one another is a powerful motivator for changing our impact on the environment.
5 Ways to Move the Dial on Women’s Leadership in the Business Events Industry
A comprehensive look at why gender disparities persist in senior leadership roles in the business events industry — and ideas for how the global industry can create change.
The Tortured Event Planners Department
Remember, you bring more to the table than well-organized logistics. Events are a platform that can further goals and advance the industry you serve.
Navigating Political Polarization at Your Events
Political divisiveness has increased dramatically in the U.S. in recent years. How much have you thought about the impact that may have on participants at your events — or what you can do to manage its effects?
Drawing People Together
New research shows that visual art can do more than add beauty to your events — it can help build connections.
Help Out Your Exhibitors
The Exhibitor Advocate recently released its 2023 Annual Survey of Exhibition Rates. This report compares material handling, labor, and equipment costs across 24 major U.S. destinations. Here are two takeaways you should consider.
Filling in Staffing Gaps With the Right Talent
A new initiative in Boston aims to solve two problems at once: the shortage of highly qualified professionals in the hospitality industry and the lack of diversity in managerial and senior leadership roles.
Convene’s Annual Salary Survey: Are You Earning as Much as Your Peers?
Help us understand better what has changed from 2023, including how your role is evolving, the challenges you face, what your workplace environment is like, and what keeps you coming back for more (in addition to a paycheck — and yes, we want to hear about that, too!).
Lessons in Event Marketing From Taylor Swift
Regardless of whether you’re a Swiftie or a non-believer, as an event marketer, you can learn a lot from the megastar’s wildly successful approach to promoting her music, her shows, and herself.
edUcon 2024 Preview: ‘People Really Crave Connection’
Charlie Todd, founder of the comedy collective Improv Everywhere, will talk about creating joyful shared experiences for conference attendees on the edUcon 2024 Main Stage in Detroit.