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Your Content Using AI
One of the greatest opportunities for leveraging AI in 2026 for your session content is not creating more of it, but rather chunking it into digestible, bite-sized snacks.
6 Planning Habits That Hold Events Back (And What to Do Instead)
Some longtime habits do more harm than good. Here are some to consider letting go of as you design future events.
A Turning Point for the Business Events Industry
Celebrating our 70th anniversary with our eyes on the future.
Seen Another Way
Having just returned from Convening Leaders (CL) in Philadelphia as I write this, my head is swirling with conversations from the stage and in the hallways, snippets of which mesh with the stories we’ve worked on for this issue. The thread I keep pulling? The importance of reframing.
Our New Duty of Relevance
Even one hour of intentional conversation can reshape how
people experience an entire event.
Think ‘Presence’ vs. ‘Space’
Exhibitors are looking for different ways to show up at your event — and to make a bigger statement without a bigger booth. Here’s how to rethink your exhibitor offerings.
Equip Your Exhibitors
Most trade-show professionals market and sell booth space and then simply wish their exhibitors well. You can do better — their success is your success.
Unpacking the ‘Half a Glass’ Meetings Economy
Looking at our Annual Meetings Market Survey through the lens of optimism vs. pessimism.
Why the Business Events Community Is Built to Last
The long-term value of our community lies in our ability to strengthen the connections that allow societies to thrive.
Post-Con Survey Redo
What questions to ask — which ones to avoid — to increase your chances of getting the highest number of responses that yield insights.
5 Things Corporate Events Are Doing Right
Sure, most corporate events have a bigger budget than association conferences. But what differentiates the best corporate events isn’t their scale or spend — it’s the thinking behind them.
3 Practices That Beat New Skill Acquisition
In 2026, your edge will be from regularly engaging in three workplace practices.