Ascent: Inclusivity in Business Events

Ascent strives to motivate and to educate decision-makers on the business case and best practices for inclusive workplaces and events. Learn more about this initiative.

Ameerah Saine and Building Communities Through Events

Event strategist Ameerah Saine talks about how she builds communities — and promotes diversity and inclusion — through her lifestyle brand as PCMA continues its Ascent Luminaries video series, made possible by VisitDallas.

December 9, 2019

How EDUCAUSE Made Inclusion a Priority

With simple, handwritten notes of encouragement, an AI translation program, and an indoor park, EDUCAUSE put the spotlight on inclusion at its annual conference. Here’s the inside story.

BY Jennifer Dienst November 27, 2019

Shoptalk’s All-Women Speaker Lineup Is Bold. Is It Fair?

Shoptalk’s decision to go with female-only speakers at its 2020 event was applauded widely as a bold move, but not uniformly seen as a good idea. Here are two things to consider.

BY Barbara Palmer November 22, 2019

Why Women Attend Conferences — and Why They Don’t

More research is needed on women and conferences, and whether they promote equity in the workplace, says the co-authors of one recent study. Networking with peers, finding mentors, and learning
BY Casey Gale November 1, 2019

Your Best Life Conference Defies Ageism Stereotypes

The organizers of the YBL — Your Best Life — conference put the spotlight on the contributions of the 50-plus demographic and imagined a world where ageism doesn’t exist.

BY Cristi Kempf October 28, 2019

Fay Sharpe and the Crucial Role Mentoring Plays for Women in the Events Industry

Business events strategist Fay Sharpe talks about how — and why — she created Fast Forward 15 to mentor women in the events industry as PCMA continues its Ascent Luminaries video series, made possible by VisitDallas.

October 25, 2019

Gina Glantz and GenderAvenger Challenge the Manel

GenderAvenger co-founder and veteran political consultant Gina Glantz talks about how — and why — she’s fought to include women and other underrepresented voices at conferences and events, as PCMA continues its Ascent Luminaries video series, made possible by VisitDallas.

October 11, 2019

Are Manels Losing Ground?

Gina Glantz co-founded GenderAvenger five years ago to help ensure that women are equally represented as speakers at conferences. Lately, Glantz says, ‘something extraordinary’ has been happening.

BY Barbara Palmer October 11, 2019

Next Group of Luminaries Leads the Way

PCMA is preparing to launch the second group of video interviews in its Ascent Luminaries series, which puts the spotlight on champions of diversity and inclusion.

BY David McMillin October 7, 2019

Embracing Autism Inclusivity in Event Spaces

What does it take to make a facility more attuned to the needs of individuals with autism or special sensory needs? One organization removes the guesswork for venues — including the first convention center to be Sensory Inclusive Certified.

BY Casey Gale September 3, 2019

Janet Sperstad

Sperstad, CMP, is the director of the Meeting and Event Management Program at Madison College and educates business events industry strategists on creating more brain-friendly experiences.

August 20, 2019

HospitableMe’s Mission: Teaching LGBTQ Sensitivity

HospitableMe helps tourism and hospitality industry professionals make LGBTQ travelers feel welcome. Sometimes, its founder says, that requires “a little bit of history, a little bit of sociology, a little bit of biology, a little bit of Ripley’s Believe It or Not, to kind of bring [them] around.”

BY Casey Gale August 16, 2019

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