28th Annual Meetings Market Survey
Respondents to this year’s survey anticipate that they will have more attendees and exhibitors at their events this year vs. in 2018. It remains to be seen whether market forces will temper expectations.
Cover illustration by Point Fiveview digital edition subscribe
28th Annual Meetings Market Survey: Who Responded?
Each year, meeting planners who are members of PCMA and an additional group of Convene meeting planner subscribers receive an extensive Meetings Market Survey, which requests proprietary information and budget projections for their organizations. Here are the characteristics of that sample.
Meetings Market Survey: Operating Ratios
When respondents to Convene’s latest Meetings Market Survey were asked to write in their No. 1 on-the-job challenge, budget frustrations were the most-frequently cited woe. Here is a graphical look at more of the responses relating to operating ratios.
Meetings Market Survey: Small Meetings
Respondents to Convene’s Meetings Market Survey 2018 reported that, on average, they are booking their small meetings about 10 months out, the same as the 2017 survey. The graphics below highlight more survey results relating to small meetings.
Meetings Market Survey: International Meetings, Attendees
Eighty-eight percent of respondents to Convene’s 28th Annual Meetings Market Survey said that it was more difficult for potential event registrants to obtain visas in 2018 than in 2017. The graphics here illustrate other results from the survey relating to international meetings and attendees.
How Does Your Organization Collect, Use Participant Data?
In the 28th annual Meetings Market Survey, Convene asked respondents who said that their organization has changed how it collects and uses participant data related to meetings and exhibitions to share what they have done.