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The Rise of LinkedIn
The popularity of social media’s most businesslike channel — LinkedIn — has exploded in recent years, including among event professionals.
Scrap Giant Makes E-Waste Problem Impossible to Ignore
A nearly 20-foot-tall, 1-ton sculpture made of discarded electronics was the centerpiece of a first-ever Sustainability Village at a global consumer electronics and home appliances trade show.
How We Do It: Jaimé Bennett on Beginning and Ending an Event With Authenticity
The opening and closing sessions at Convening EMEA 2023, which dared to be a little different, paid off by creating memorable experiences that supported the goals of the event — and what matters most to participants.
What Do the World’s Simplest Brands Share With Events?
At PCMA’s Convening EMEA in Copenhagen in September, a global brand strategist explored how the most memorable brands embrace simplicity.
Amsterdam Leads the Way for Eco-Friendly Business Events
When event organizers choose to plan their events in Amsterdam, planet-saving practices are integrated into nearly every aspect of the process.
Navigating Rising Costs at Your Events
A session at the recent Convening EMEA 2023 explored strategies for managing increasing expenses necessary to deliver successful event experiences.
Making Flexible Work Pay Off for Women
Harvard University’s Claudia Goldin, the winner of this year’s Nobel Prize for economics, links the gender pay gap in the workplace to time pressures on women with children. How does that play out in the business events industry — and what can our industry do to help narrow the pay gap in other sectors?
Capitol Hill Addresses Visa Wait Time Issue
Convention attendees and exhibitors from some non-U.S. destinations have been contending with visitor visa processing times as long as 800 days, negatively impacting international participation at U.S.-based events. New legislation targeting the issue offers some hope.
Convene’s Annual Salary Survey: How Well Are You Being Compensated?
In 2022, the results of Convene’s Annual Salary Survey indicated that while planners were commanding higher salaries on average than before COVID, they felt a greater sense of unrest. Help us understand how event organizers are being compensated — and therefore valued.
Adjusting Strategies to Changing Business Models
A European medical association has found that its pre-pandemic site-selection strategy, which prioritized a legacy engagement project, has not proven to be viable in the current environment.
Webinar: PCMA EMEA Meet-Up August 2023: Latest News & Unlocking the Power of AI for Events
How are these AI tools going to help you in your events? “Unlocking the Power of AI for Events” webinar will unravel what cutting-edge AI tech and tools are all about, and introduce you to terms like “GPT” and “LLM” (and what it really means).
Young Event Pros: What I Like Best About My Job
Members of the PCMA 20 in Their Twenties Class of 2023 are finding fulfillment in their work in a variety of ways.