News & Trends
Lack of Standardization at Event Venues in the Time of COVID: A Good Thing?
As the events industry eagerly looks forward to the possibility of bringing small groups together face to face, initiatives around safety and hygiene at event venues are proliferating. And perhaps the lack of uniformity is okay, as long as the standards are consistently high.
America’s Best Small Cities List Takes on New Meaning During Pandemic
Resonance Consultancy’s annual list was compiled using data gathered prior to the pandemic but could provide insights for planners seeking destinations with a smaller footprint to accommodate attendees in the wake of COVID-19.
What to Charge Exhibitors for Digital Events?
Recommendations from the PCMA Catalyst community include what some organizers have found to be the sweet spot for exhibitor pricing, how to add year-round value to sponsors, and ways to get attendees to engage with exhibitors online.
DI House Band’s Return Engagement
Music videos performed by musicians in their homes have uplifted people the world over during the pandemic — why shouldn’t destination professionals and event organizers have a music video that they can call their own?
8 Marketing Lessons Learned From Taking Events Online
The shift to digital sweeping the meetings industry in response to the COVID-19 pandemic has shown that virtual events require a different marketing approach than live events. Here’s what the last four months have taught the industry.
Planners and Suppliers Revise Revenue Loss Expectations
As the pandemic wears on, planners and suppliers are more clear-eyed about its economic repercussions — but still uncertain of how to best plan for events in 2021.
When Being Agile Means Saving Lives — and Jobs
The Trade Show Group quickly shifted from creating trade-show booths to manufacturing safety equipment for health-care workers during the pandemic.
U.K. Destination Leaders Reflect on Coming Back Stronger
In a roundtable conversation hosted by VisitBritain, U.K. destination leaders discussed what they’ll need to do to bring business back once the COVID-19 crisis has abated.
Cisco Shows How to Party Online
Wondering how to help your attendees celebrate while they’re sitting at their computers? The closing festivities of Cisco Live offered some inspiration.
What Will the Hotels in Your Room Block Look Like in the Future?
COVID-19 is forcing hotel properties to rethink the guest experience. Here’s a preview of three differences you and your attendees will find during your next stay.
Four Workplace Changes That Need to Stick Around After COVID-19
While he says he “never would’ve wished for a pandemic to be the catalyst,” business professor Jason Wingard thinks it has accelerated important workplace shifts that should be foundational to the future of work.
Planning In-Person Exhibitions During COVID-19: ‘Tough Times for Us All’
In a recent intimate exhibition industry conversation, organizers discussed what measures they would consider putting in place to protect the safety of their participants, and what cities they thought were best prepared to host them later this year.