Event Strategy & Design
CL24 Playbook for EIC Silver Sustainable Event Standard Certification
Here’s a look at how PCMA Convening Leaders 2024 achieved Silver certification — and what considerations and steps are necessary to raise the bar in 2025.
Waste Not, Want Not: Making Leftover Event Materials Serve the Community
After WrestleMania concluded in Philadelphia, the CVB found a way to give the professional wrestling event’s banners a second life, while giving back — joining several other large events that have made sure that what’s left over goes to a good cause rather than the landfill.
When It Comes to Taking Sustainable Action, Peer Pressure Works
Dozens of global studies — and a food scale named Wade — demonstrate that the influence we have on one another is a powerful motivator for changing our impact on the environment.
Navigating Political Polarization at Your Events
Political divisiveness has increased dramatically in the U.S. in recent years. How much have you thought about the impact that may have on participants at your events — or what you can do to manage its effects?
Help Out Your Exhibitors
The Exhibitor Advocate recently released its 2023 Annual Survey of Exhibition Rates. This report compares material handling, labor, and equipment costs across 24 major U.S. destinations. Here are two takeaways you should consider.
Moving Your Meeting Amid Rising Reproductive Rights Concerns
Post Dobbs decision, the destinations where the Society for Maternal-Fetal Medicine can safely meet have dwindled to a select few. Here’s how the association has navigated increasingly tricky legal contracts, member dissonance and advocacy, and the difficult decision to relocate the meeting at the last minute.
Earth Day 2024: Ending Single-Use Plastic
Plastics are one of the most pressing environmental threats we face. And it is a threat that the events industry can do something about.
Academic Conferences Tackle the Taylor Swift Phenomenon
Taylor Swift’s fans are legion, but she has also attracted the attention of academia: In the past six months, two successful academic conferences have been built around discussing her impact on the economy and pop culture.
How Have Panels Evolved — or Not?
A new survey will measure how the popular session format has developed over the past decade. Your participation is welcome.
From Skeptic to Sought-After TEDx Speaker Coach
Fifteen years ago, she coached speakers for the first major TEDx event. Hayley Foster has since built that initial experience into a successful business, helping speakers to focus on what makes their message unique and their presentation authentic.
4 Mistakes to Avoid When Speaking at Events
Your speakers aren’t the stars of your show — their message should take the spotlight. In Don’t Tank Your TED Talk, short talk expert Hayley Foster offers a primer for succinct and compelling presentations you can share with your presenters to keep the audience engaged.
The Anti-Diet Movement on Display at an Event for Dietitians
A recent Washington Post article pointed the finger at a nutrition conference as an outlet for misinformation that can contribute to the obesity epidemic.