Event planning is a difficult task, there are so many moving parts to consider. In addition to the typical components – the program, menu, venue, promotion, etc. – there is now a whole new world of technological considerations, including the possibility of streaming online. You need to be broadcasting events in an engaging way to ensure buy-in from digital attendees.
Securing that online audience is the first step in exploring ways to monetize your online content. After this audience is established, where do you go? Shane Tracy from Mediasite Events will discuss the strategies you’ll need to leverage the treasure trove of video to generate revenue year-round.
- Establish an online presence with your video content
- Identify ways to re-purpose your video content into continuing education opportunities
- Design a plan on how to monetize live and on-demand content year round
- Duration: 00:47:48
- Date: 06/21/2018
- EIC Status: Approved
- CMP-IS Domain: G. Meeting or Event Design
- Clock Hours: 1.0