Advancing Women in the Business Events Industry
PCMA Foundation and Business Events Sydney (BESydney) conducted a research project to engage the business events community on the specific and meaningful actions that can be taken to advance women into leadership roles within the industry. to commission a research project to help APAC region meeting planners understand what is driving this expanding CIT market, which favors travel over financial incentives to motivate and reward high-performing staff and Millennials.