PCMA is forming the first-of-its-kind secure data consortium in the business events industry that will draw from multiple data sources to provide visualized actionable revelations to the sectors and allow organizations to make informed decisions, recognize trends and deliver intelligence for strategic planning.

We’re rebroadcasting select sessions and curated interviews with thought leaders from 2019 PCMA EduCon. Join us July 24 if you couldn’t make it to Los Angeles or missed a session during the event. Program line up will be available July 5.

Join us as we bust the biggest myths about planning multigenerational meetings. Up to five individual generations are present at your meetings, and you’ll find they share more commonalities than differences.

How do you make your event a priority, when your target attendees have an array of events to choose from each year? Are your speakers, topics, and networking opportunities enough to entice your targets, along with their colleagues, to register? This session will broaden your knowledge of attention span optimization in relation to sales and marketing by breaking down how human behavior has evolved in response to global trends.

The method by which we engage with employers and employees has fundamentally changed and at the root is organizational culture. Join New York times best-selling author, Lindsey Pollak, as she delves into millennial and gen z trends and expectations that can strategically support your organizational strategy.