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UID:255377-1790161200-1790164800@www.pcma.org
SUMMARY:Spark Webinar Series | Elevate Your Education & Speaker Strategy
DESCRIPTION:Designed for event professionals responsible for education strategy\, speaker management\, and program development\, this Spark Series webinar explores how AI can streamline the education planning process. Participants will use Spark to support speaker outreach\, contract drafting\, bio development\, agenda planning\, and session preparation. Attendees will leave with practical tools to help build stronger education programs and better support speakers. \nPresenter: Nick Borelli \n\n        \n    \n\n\n    \n    \n\n    \n        \n            [vc_btn title=”REGISTER NOW” style=”gradient-custom” gradient_custom_color_1=”#e0295d” gradient_custom_color_2=”#9353f6″ gradient_text_color=”” shape=”round” size=”lg” align=”center” i_align=”right” i_icon_fontawesome=”fas fa-chevron-right” add_icon=”true” link=”url:https%3A%2F%2Fpcma.zoom.us%2Fwebinar%2Fregister%2FWN_wPHlSjUmQBWG1JE-y7vrng%23%2Fregistration|target:_blank” el_class=”reg-btn pcma-btn”]        \n    \n\n\n    \n    \n\n    \n        \n            \n    Earn 1 CEU Credit Towards Your CMP Certification by Attending!
URL:https://www.pcma.org/event/spark-webinar-elevate-your-education-speaker-strategy/
LOCATION:Online\, United States
CATEGORIES:Featured,Industry Calendar,PCMA Events,Spark,Webinars
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UID:258837-1791460800-1791460800@www.pcma.org
SUMMARY:Coffee Chat with Kristi Casale
DESCRIPTION:Join us for this exclusive opportunity to hear from Kristi Casale\, CMP\, DMCP\, Senior Vice President of Meetings and Continuing Education at the American Academy of Pediatric Dentistry. Gain insights from her career experiences and PCMA membership journey. \n\n\n\n\n\n        \n    \n\n\n    \n    \n\n    \n        \n            [vc_btn title=”Register Now” style=”custom” custom_background=”#6f004f” custom_text=”#ffffff” shape=”round” size=”lg” align=”center” i_align=”right” i_icon_fontawesome=”fas fa-chevron-right” add_icon=”true” link=”url:https%3A%2F%2Fpcma-community.mn.co%2Fevents%2Faxis-exclusive-coffee-chat-with-kristi-casale-cmp-dmcp-senior-vice-president-of-meetings-and-continuing-education-at-the-american-academy-of-pediatric-dentistry|target:_blank” el_class=”reg-btn pcma-btn”]
URL:https://www.pcma.org/event/coffee-chat-with-kristi-casale/
LOCATION:Online\, United States
CATEGORIES:Coffee Chat,Featured,Industry Calendar,PCMA Events
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DTSTART;VALUE=DATE:20261013
DTEND;VALUE=DATE:20261017
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UID:259059-1791849600-1792195199@www.pcma.org
SUMMARY:IMEX 2026
DESCRIPTION:IMEX America kicks off with a full day of education on Tuesday\, October 13\, 2026. PCMA will be at booth B4694. \n\n[vc_btn title=”Schedule an appointment with our team” style=”outline-custom” outline_custom_color=”#590044″ outline_custom_hover_background=”#85165a” outline_custom_hover_text=”#ffffff” shape=”round” align=”center” i_align=”right” i_icon_fontawesome=”” add_icon=”true” link=”url:https%3A%2F%2Famerica.imexevents.com%2Fexhibitor%2F82076|target:_blank|rel:nofollow”]\n    Keep reading for more information on our education and networking opportunities during IMEX America and check back regularly for updates! \n\n\n    \n    \n    \n    \n        \n    \n\n\n    \n    \n\n    \n        \n            \n    \n    \n    \n    \n\n    Smart Monday Education by PCMA\n\n\n    Add our workshops and panels to your IMEX schedule!  \n\n\n    Spark AI Workshop 1: Event Planning & Logistics\nSmart Planning with Spark: Streamlining Event Logistics\n9:30am – 10:30am | Paula Rowntree   \nBehind every successful event is a mountain of planning\, coordination\, and detail. In this hands-on session\, you’ll learn how to use Spark and its more than 100 modules and tasks to simplify logistics and stay ahead of deadlines. From building supplier RFPs and managing run sheets to shaping venue briefs and balancing budgets\, Spark transforms time-consuming admin into quick\, accurate outputs. You’ll walk away with practical workflows designed for real event challenges—so you can focus less on manual tasks and more on delivering exceptional experiences.    \n\n\n    \n    \n    \n    \n\n    Spark AI Workshop 2: Data Analysis & Marketing\nUnlocking Insights & Amplifying Impact with Spark\n10:45am-11:45am | Paula Rowntree \nEvent professionals know that data and marketing both demand time\, attention\, and clarity. In this session\, you’ll see how Spark’s Data Analysis tools cut through the noise—summarising surveys\, highlighting trends\, and evaluating feedback in seconds. We’ll then shift gears to explore Spark’s Marketing modules\, where you can instantly repurpose content into campaigns\, build audience-specific messaging\, and create posts\, press releases\, and sponsorship proposals at speed. Together\, these tools demonstrate how Spark’s more than 100 modules and tasks can give you sharper insights and stronger outreach without the manual workload. \n\n\n    \n    \n    \n    \n\n    From Event Execution to Strategic Leadership: Mastering Data-Driven Communication for Event Professionals\n12:00pm-1:00pm | Anthony Vade | Co-Founder\, Strategy Table Pathways Inc. & PCMA Institute Faculty  \nIn today’s competitive business landscape\, event professionals must evolve beyond logistical coordination to become strategic partners who drive measurable organizational impact. This comprehensive session is designed to transform how event professionals communicate their value\, align with business objectives\, and influence key stakeholders through compelling\, data-driven narratives.  \nLearning Outcomes\nBy the end of this session\, participants will be able to:  \n\nReframe Their Professional Identity: Transition from tactical event coordinators to strategic business partners who understand and contribute to organizational goals \nMaster Data-Driven Storytelling: Develop compelling narratives that translate event metrics into business impact stories that resonate with C-suite executives \nImplement Strategic Analytics: Leverage technology and analytics tools to track\, measure\, and report on event performance in ways that matter to senior leadership \nDeliver Executive-Ready Presentations: Craft and confidently present business-driven event proposals that secure buy-in and resources from executive stakeholders \n\n\n\n    \n    \n    \n    \n\n    From Order-Taker to Strategic Partner: The C-Suite Mindset Every Event Professional Needs\n2:30pm-3:30pm | Tammy Moore\, CMM\, CMP | VP Learning & Professional Development | PCMA Institute  \nTired of being brought in at the last minute to execute someone else’s vision? Ready to earn your seat at the strategy table? This interactive session transforms how you approach your role by teaching you to think like the C-suite about the impact of events on business success.  \nUsing real business frameworks and practical exercises\, you’ll learn to decode what leadership truly cares about and translate your event expertise into executive-level conversations. Master the strategic thinking that separates order-takers from indispensable partners who drive measurable business results.  \nThis session is designed for ambitious event professionals who want to elevate their influence and become trusted advisors within their organizations.  \nLearning Outcomes\nBy the end of this session\, you will be able to:  \n\nApply business thinking frameworks to evaluate and communicate event ROI in terms of leadership values \nPosition events strategically as drivers of key business objectives rather than standalone activities \nIdentify value creation opportunities within your current role to increase organizational impact \nDevelop proactive partnership strategies that transform you from a reactive executor to a trusted business advisor \n\n\n\n    \n    \n    \n    \n\n    Bridging the Design Gap: Aligning Business Objectives with Human Experience\n3:45pm-4:30pm | Devon Montgomery Pasha | DMP Creative & PCMA Institute Faculty \nMany events fail because there’s a gap between what organizations want to achieve and what participants actually experience. This session explores how to bridge that gap using event design thinking. Participants will learn how to align business objectives with participant needs\, creating experiences that deliver measurable impact and lasting value.  \nLearning Outcomes\nBy the end of this session\, you will be able to:  \n\nIdentify the most common gaps between business goals and event delivery. \nApply design thinking to close those gaps with practical tools. \nLearn how to measure success in terms that matter to both business leaders and participants. \n\n\n        \n    \n\n\n    \n    \n\n    \n        \n            \n    \n    \n    \n    \n\n    PCMA Institute Education Sessions at the PCMA Booth (F441)\n\n\n    Tuesday\, October 7 \n    Are you a P.A.R.T.N.E.R. to Leadership?\n10:00am-10:30 am | Tammy Moore  \nBack by popular demand\, this session explores the P.A.R.T.N.E.R. Framework – your roadmap from service provider to strategic partner. With 48% of companies experiencing C-suite changes last year\, event professionals must elevate their approach to remain indispensable.  \nLearn the seven elements: Position yourself as a trusted resource\, Actively listen\, Recommend strategic solutions\, Transparently communicate\, Navigate challenges proactively\, Evaluate and demonstrate impact\, and Refine your approach. Through self-assessment and practical application\, you’ll identify development areas and create an action plan to strengthen leadership partnerships.  \nLearning Objectives:  \n\nApply the P.A.R.T.N.E.R. Framework to current relationships \nIdentify personal development priorities \nCreate actionable steps for strategic partnership building \n\n\n\n    \n    \n    \n    \n\n    Behind the RFP: Building Better AV Partnerships for Modern Events\n10:45am-11:15 am | Bill Mott  \nThe AV RFP process can make or break your event. With evolving technology\, hybrid formats\, and venue complexities\, it’s essential to ask the right questions\, evaluate the right metrics\, and choose the right partner.  \nJoin Bill Mott with Pinnacle Live for a practical\, future-focused session on creating smarter AV RFPs. Learn how to budget\, navigate in-house AV\, and avoid common pitfalls so you can align with the right vendor and deliver exceptional experiences.  \nKey Takeaways:  \n\nStructure AV RFPs that reflect your event’s vision\, from creative to production. \nEvaluate proposals using clear\, measurable criteria. \nUnderstand pricing trends and find cost-saving opportunities. \nWork effectively with in-house AV without sacrificing quality. \nExplore emerging AV technologies to shape your next RFP \n\n\n\n    \n    \n    \n    \n\n    Say Less\, Connect More: Simple Communication That Influences Action \n11:30 am-12:00 pm | Sherron Washington\n \nYour words have power—but your time is limited. Whether you’re pitching a venue\, engaging a client\, or welcoming a crowd\, you’ve got seconds to spark connection and build trust. This high-energy micro-session teaches you how to make your communication sharper\, smarter\, and more human. Walk away with real-world strategies to get people to listen\, feel\, and act—fast.   \nWalk away with:   \n\nThe 7-Second Impact: Make your first words count (and ditch the fluff) \nThe One-Sentence Rule: How to clearly communicate your brand or value in under 12 words  \nMicro-Messaging Makeovers: Upgrade everyday phrases that sound generic or scripted \n\n\n\n    \n    \n    \n    \n\n    Spark Presentation\n12:00pm – 12:30pm | Anca Platon Trifan\n \nBeyond the Demo: Spark in Real Life\nSpark is built for event professionals—but how do you actually make it work in real planning scenarios? With 20+ years in event technology and as host of the Events: Demystified podcast\, Anca Platon Trifan will show you how to move beyond the demo and apply Spark where it matters most. In this 25-minute PCMA Main Stage session\, you’ll explore practical ways to use Spark to streamline planning\, repurpose event content into new formats\, and uncover insights that drive better decisions. Expect clear examples\, candid strategies\, and a no-nonsense look at how Spark can become part of your everyday workflow. \n\n\n    \n    \n    \n    \n\n    Wow to How: Turning 2026 Event Tech Trends into Strategy\n1:00 pm-1:30 pm | Brian Monahan  \nThe event tech world is overflowing with ways to wow — from immersive LED environments to AI-driven personalization. But audiences are becoming wow-fatigued\, and without a clear strategy\, even the most impressive tools can fall flat. This session explores the top 2026 event tech trends and shows you how to move beyond the novelty\, integrating them with purpose to create meaningful\, lasting impact across the attendee journey.  \n\n\n    \n    \n    \n    \n\n    2 Truths and a Lie: AI & Data Privacy \n1:45 pm-2:15 pm | Nick Borelli  \nIn this fun and fast-paced session\, you’ll be challenged to put your knowledge of event technology and data privacy to the test. We’ll present three statements about AI and its role in your events\, but only two of them are true. Your mission\, should you choose to accept it\, is to figure out which one is the lie!  \nStep away from the typical lecture format and lean into a session designed for interaction and critical thinking. We’ll subvert what you might think you know about AI\, data collection\, and consent\, proving that some common assumptions are just plain wrong.  \nYou’ll walk away with:  \n\nActionable insights into how to responsibly collect and manage attendee data using AI. \nClarity on the difference between necessary data collection and privacy-invasive practices. \nConfidence to ask the right questions of your event tech vendors regarding their data handling policies. \n\nAre you ready to separate fact from fiction and become a more informed\, AI-savvy event professional? Join us and find out!  \n\n\n    \n    \n    \n    \n\n    Inclusive by Design: Turning Metrics into Meaningful Practices\n2:30 pm-3:00 pm | Zoe Moore  \nInclusion can’t live in mission statements alone—it must be measured\, managed\, and made real. This 30-minute session will show how to bridge the gap between aspirational DEI goals and everyday event practices. Learn how to identify the metrics that matter\, translate them into operational strategies\, and design experiences where equity and belonging are not just ideals\, but outcomes. \n\n        \n    \n\n\n    \n    \n\n    \n        \n            \n    Wednesday\, October 8 \n    Beyond the Budget: From Penny Pinching to Amplified Impact\n10:00am-10:30 am | Brian Monahan  \nYour AV budget isn’t just a cost — it’s a catalyst. In this session\, we’ll uncover the most common budget pitfalls and hidden fees\, then show you how to channel every dollar toward engagement\, connection\, and measurable results. Learn how to make smarter technology choices\, align AV spend with event goals\, and transform your budget from a constraint into a tool for amplified impact.  \n\n\n    \n    \n    \n    \n\n    The Experience Bridge: How to Connect Event Strategy with Audience Energy\n10:45am-11:15 am | Devon Pasha  \nAn event’s design sets the direction\, but it’s the delivery that makes it unforgettable. In this dynamic session\, Certified Event Designer and professional emcee Devon Pasha reveals how to close the gap between planning and live execution so your audience feels every intended moment. Using her SPARK Method as a guide\, Devon will share practical ways to translate strategy into experiences that captivate\, energize\, and create lasting impact. Whether you’re a planner\, producer\, or supplier\, you’ll leave ready to turn your event vision into a living\, breathing experience.  \nThree Valuable\, Actionable Takeaways  \n\nActivate the Design: Transform objectives on paper into moments that inspire and engage in real time. \nHarness Audience Energy: Use simple presence and activation techniques to maintain momentum throughout the event. \nCreate Lasting Resonance: Ensure your event’s message lives beyond closing day with intentional touchpoints. \n\n\n\n    \n    \n    \n    \n\n    Data Karaoke: Remixing Your Event’s Narrative for Impact\n11:30 am-12:00 pm | Vinnu Deshetty  \nEver felt like your event data was singing the same old tune? It’s time to hit the remix button! In this fun and interactive “Data Karaoke” session\, we’ll take a common event statistic (like “attendance was down 10%”) and collectively re-write its narrative. I’ll show you how to dig deeper than the surface numbers\, explore alternative interpretations\, and craft a compelling story that highlights true impact and learning\, not just raw figures. Get ready to turn your data into a chart-topping hit that resonates with stakeholders and drives meaningful change.  \n\n\n    \n    \n    \n    \n\n    Spark Presentation\n12:00pm – 12:30pm | Nick Borelli \nUncover Strategic Insights with Spark: From Data to Decisions\nDiscover how Spark can supercharge your event planning process. In this 25-minute demo\, we’ll showcase how Spark AI’s analytical capabilities can enhance logistics\, boost attendee engagement\, and predict industry trends. You’ll get a firsthand look at how this game-changing technology quickly delivers actionable insights\, helping you make data-driven decisions that elevate event experiences and maximize ROI.  \n\n\n    \n    \n    \n    \n\n    Becoming a Mature Event Organization\n1:00 pm-1:30 pm | Tammy Moore  \nOnly 18% of events teams have achieved “leading” status as strategic partners fully integrated into their organizations. With 82% of teams still developing toward best-in-class performance\, this session provides a roadmap for accelerating organizational maturity and establishing competitive advantage.  \nLearning Objectives\nParticipants will:  \n\nAssess their organization’s current maturity level using the four-stage framework (Starting\, Growing\, Maturing\, Leading) \nIdentify the most critical capability gaps preventing advancement to the next maturity stage \nApply the six strategic principles that distinguish leading organizations from their peers \nDevelop an action plan addressing their organization’s specific maturity challenges \n\n\n\n    \n    \n    \n    \n\n    What’s Your Risk Personality?\n1:45 pm-2:15 pm | Tammy Moore  \nDiscover how your natural risk tendencies shape your approach to event planning and crisis management. This interactive session helps teams understand their collective risk strengths and blind spots while building more effective crisis response strategies.  \nLearning Objectives  \nBy the end of this session\, participants will be able to:  \n\nIdentify their primary risk personality type and how it influences their decision-making \nRecognize the strengths and challenges of different risk approaches within their team \nLeverage diverse risk personalities to create more comprehensive event planning strategies \nApply risk personality insights to improve team collaboration during high-pressure situations \n\n\n\n    \n    \n    \n    \n\n    AI 201: Beyond Prompting: Building Simple Agents for Big Tasks\n2:30 pm-3:00 pm | Nick Borelli  \nYou’ve mastered the basics of prompting. Now\, it’s time to build a truly smart and efficient team. This session moves beyond one-off conversations with AI generalists and shows you how to create your own specialized AI agents. Learn to leverage powerful tools like Gemini Gems and ChatGPT’s GPTs to give yourself access to experts on demand\, transforming your AI from an intern into a highly-trained team member. \nWe will demonstrate how to build custom agents that:  \n\nRemember Your Brand Voice: Generate on-brand content with a single\, simple prompt. \nAutomate Complex Workflows: Go from a single task to a multi-step process with a specialist you build yourself. \nScale Your Team: Create a team of virtual specialists for everything from event marketing to venue sourcing\, all without writing a line of code. \n\nThis is your chance to stop prompting and start building. Join us to discover how to tackle your biggest event challenges with your smallest prompts.  \n\n        \n    \n\n\n    \n    \n\n    \n        \n            \n    \n    \n    \n    \n\n    Spark and DestinAItor Sessions at the PCMA Booth (F441)\n\n\n    Tuesday\, October 7\n\n\n\n\n	10:00am-10:30am Spark DemoSpark Your Content Machine: From Event to Assets Discover how Spark AI revolutionizes post-event content creation in this eye-opening demonstration. Watch as we transform raw event material into a suite of polished\, engaging assets in real-time. From social media snippets to comprehensive event recaps\, see how Spark streamlines the content production process\, saving time and resources while maintaining quality. Learn how this cutting-edge tool can help you maximize your event's impact\, extend its reach\, and create a lasting digital footprint. Join us to explore how Spark AI can turbocharge your content strategy and deliver value long after your event concludes. Nick Borelli\n\n\n	11:00am – 11:30amDestinaitor Demo Experience the future of event planning with Destinaitor AI\, a groundbreaking tool that's reshaping how planners and destinations connect. In this demo\, you'll see firsthand how our AI-powered platform streamlines the search process\, delivering tailored results based on real-time\, verified data. Discover how Destinaitor AI saves planners valuable time while helping destinations showcase their unique value\, creating a win-win scenario that's transforming the industry. Cassandra Maurice-Magee\n\n\n	1:00pm-1:30pmSpark DemoUncover Strategic Insights with Spark: From Data to Decisions Discover how Spark can supercharge your event planning process. In this 25-minute demo\, we'll showcase how Spark AI's analytical capabilities can enhance logistics\, boost attendee engagement\, and predict industry trends. You'll get a firsthand look at how this game-changing technology quickly delivers actionable insights\, helping you make data-driven decisions that elevate event experiences and maximize ROI.  Paula Rowntree \n\n\n	2:00pm-2:30pmSpark DemoDesigning AI Wellness that Works: with Human OversightAI can suggest wellness sessions\, breaks\, catering\, and even interactive activities\, but without human oversight\, those suggestions risk missing the mark. In this Spark Labs demo\, Anca Platon Trifan\, CMP\, WMEP and her special guest\, David T Stevens\, PMED a wellness architect himself\, will share from their experience of embedding the 4Ms and #fit4events framework in events how to pair AI-powered tools like the Wellness Session Designer and Activity Curator with human judgment to create wellness that truly supports participants and returns an ROI. Anca Platon Trifan + David T Stevens \n\n\n\n \nWednesday\, October 8\n\n\n\n\n	10:00am-10:30am Spark DemoReimagine Event Planning: AI Driven Ideation Dive into the cutting-edge world of AI-powered event planning with Spark. This eye-opening demo will showcase how Spark's innovative AI technology can supercharge your brainstorming sessions\, turning "been there\, done that" into "wow\, never thought of that!" Watch as we harness the power of machine learning to generate fresh\, out-of-the-box ideas for your next big shindig. From theme concepts to engagement strategies\, you'll see firsthand how Spark can help you knock your events out of the park and leave your attendees buzzing. Chantal Sturk-Nadeau \n\n\n	11:00am – 11:30amDestinaitor Demo Experience the future of event planning with Destinaitor AI\, a groundbreaking tool that's reshaping how planners and destinations connect. In this demo\, you'll see firsthand how our AI-powered platform streamlines the search process\, delivering tailored results based on real time\, verified data. Discover how Destinaitor AI saves planners valuable time while helping destinations showcase their unique value\, creating a win-win scenario that's transforming the industry. Cassandra Maurice-Magee\n\n\n	2:00pm-2:30pmSpark DemoThe Ultimate Content Creator’s Sidekick: Spark in ActionExperience a dynamic demonstration of Spark AI\, an innovative tool transforming content creation. This session showcases how Spark enhances the creative process\, significantly boosting productivity across various content types. From crafting compelling headlines to generating engaging social media posts\, witness Spark's versatility in action. Learn how this AI assistant can help overcome creative challenges\, streamline workflows\, and consistently produce high-quality content. Join us to explore how Spark AI can elevate your content strategy and execution. Nick Borelli\n\n\n\n \nThursday\, October 9\n\n\n\n\n	10:00am-10:30am Destinaitor DemoExperience the future of event planning with Destinaitor AI\, a groundbreaking tool that's reshaping how planners and destinations connect. In this demo\, you'll see firsthand how our AI-powered platform streamlines the search process\, delivering tailored results based on real-time\, verified data. Discover how Destinaitor AI saves planners valuable time while helping destinations showcase their unique value\, creating a win-win scenario that's transforming the industry. Cassandra Maurice-Magee \n\n\n	12:30pm – 1:00pmSpark DemoThe Ultimate Content Creator’s Sidekick: Spark in Action  Experience a dynamic demonstration of Spark AI\, an innovative tool transforming content creation. This session showcases how Spark enhances the creative process\, significantly boosting productivity across various content types. From crafting compelling headlines to generating engaging social media posts\, witness Spark's versatility in action. Learn how this AI assistant can help overcome creative challenges\, streamline workflows\, and consistently produce high-quality content. Join us to explore how Spark AI can elevate your content strategy and execution. Nick Borelli\n\n\n	1:30pm-2:00pmDestinaitor DemoExperience the future of event planning with Destinaitor AI\, a groundbreaking tool that's reshaping how planners and destinations connect. In this demo\, you'll see firsthand how our AI-powered platform streamlines the search process\, delivering tailored results based on real-time\, verified data. Discover how Destinaitor AI saves planners valuable time while helping destinations showcase their unique value\, creating a win-win scenario that's transforming the industry. Cassandra Maurice-Magee\n\n\n\n \n\n        \n    \n\n\n    \n    \n\n    \n        \n            \n    Press Conference\n\n\n    Wednesday\, October 8th at 1pm  \nPCMA Delivers Enhanced Education and Technology for Global Business Events Community \nPCMA Board Chair\, Neil Brownlee and Sherrif Karamat\, CAE\, PCMA and CEMA President & CEO will preview two unmatched education offerings with the application process to open during Convening Leaders 2026 in Philadelphia\, Pennsylvania. Enhancements to destination and venue research and sourcing platforms continue with Destinaitor and Spark. \n\n        \n    \n\n\n    \n    \n\n    \n        \n            \n    Join the IMEX America Wellbeing Challenge\n\n\n    Sponsored by Caesars Entertainment\nPowered by Heka Health\nIn partnership with the PCMA Foundation and Prevue Meetings & Incentives  \nParticipate in a range of wellbeing activities and enjoy some healthy competition with your peers at IMEX America 2025. Earn chances to win amazing prizes for reaching Challenge Goals and working your way up the leaderboard.   \nIn addition to competing as an individual\, you can create your own team or join an existing team. Teams compete against other teams based on average points and you can also see well how you rank against your teammates.  \nThe IMEX Wellbeing Challenge starts first thing on Tuesday\, October 7 (12:01a PT) and ends Thursday\, October 9 at noon PT.  \nStop by the PCMA Foundation booth (F441) and take on the hula hoop to earn 1\,000 bonus points per day. Earn an additional 2\,000 bonus points for every donation to the PCMA Foundation of $25 or more at https://foundation.pcma.org/donate/  \n\n[vc_btn title=”Learn more and sign up here” style=”outline-custom” outline_custom_color=”#54a0df” outline_custom_hover_background=”#54a0df” outline_custom_hover_text=”#ffffff” shape=”round” align=”center” i_align=”right” i_icon_fontawesome=”” add_icon=”true” link=”url:https%3A%2F%2Fwww.hekahealth.com%2Fimexamerica25|target:_blank|rel:nofollow”]        \n    \n\n\n    \n    \n\n    \n        \n            \n    \n    \n    \n    \n\n    Networking Receptions \n\n\n    Tuesday\, October 7 & Wednesday\, October 8 PCMA & CEMA Member Reception\n3:00pm-4:00pm | Booth F441 Connect with fellow members during IMEX and enjoy networking and industry camaraderie.\nBrought to you by Philadelphia Convention & Visitors Bureau and Destination Toronto\n \n \nWednesday\, October 8\nCEMA Pop Up\n6:00pm–8:00pm | Pinky’s by Vanderpump\, Flamingo Las Vegas \nEnjoy an intimate setting to exchange ideas\, meet new peers\, and strengthen industry relationships while celebrating IMEX week in style. With support from our partners Caesars Entertainment and Impact XM\, this gathering is designed to give you space to recharge\, connect\, and walk away with meaningful new contacts. Register here »
URL:https://www.pcma.org/event/imex-2026/
LOCATION:Mandalay Bay Resort & Casino\, 3950 S Las Vegas Blvd\, Las Vegas\, NV\, 89119\, United States
CATEGORIES:Featured,Industry Calendar,PCMA Events
ATTACH;FMTTYPE=image/png:https://www.pcma.org/wp-content/uploads/2026/09/1500x500-IMEX2026.png
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20261108
DTEND;VALUE=DATE:20261110
DTSTAMP:20260922T225314
CREATED:20260922T145558Z
LAST-MODIFIED:20260922T145659Z
UID:259074-1794096000-1794268799@www.pcma.org
SUMMARY:PCMA Study Tour: American College of Rheumatology Convergence
DESCRIPTION:Go behind the scenes at American College of Rheumatology Convergence with the PCMA Study Tour. Experience the event from an insider’s perspective\, connect with fellow business events professionals\, and gain firsthand insights into the strategy\, planning\, and execution behind a major industry event. \n\n\n\n\n\n        \n    \n\n\n    \n    \n\n    \n        \n            [vc_btn title=”Apply Now” style=”custom” custom_background=”#6f004f” custom_text=”#ffffff” shape=”round” size=”lg” align=”center” i_align=”right” i_icon_fontawesome=”fas fa-chevron-right” add_icon=”true” link=”url:https%3A%2F%2Facrconvergence.splashthat.com%2F|target:_blank” el_class=”reg-btn pcma-btn”]
URL:https://www.pcma.org/event/pcma-study-tour-american-college-of-rheumatology-convergence/
LOCATION:Orlando
CATEGORIES:Featured,Industry Calendar,PCMA Events,Study Tour
ATTACH;FMTTYPE=image/png:https://www.pcma.org/wp-content/uploads/2026/09/Website-Event-Template.png
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20261208
DTEND;VALUE=DATE:20261210
DTSTAMP:20260922T225314
CREATED:20260911T194520Z
LAST-MODIFIED:20260911T194629Z
UID:258730-1796688000-1796860799@www.pcma.org
SUMMARY:PCMA Study Tour: San Antonio Breast Cancer Symposium 2026
DESCRIPTION:Backstage at San Antonio Breast Cancer Symposium® 2026 \n\n\n\n\n\n\n\n\nThe San Antonio Breast Cancer Symposium® is designed to provide state-of-the-art information on the experimental biology\, etiology\, prevention\, diagnosis\, and therapy of breast cancer and premalignant breast disease to an international audience of academic and private physicians and researchers. \nThe scientific program consists of formal lectures by experts in clinical\, translational\, and basic research; selected slide and poster presentations; forums; and case discussions. \nTwo days also means a welcome reception\, dinner\, fireside chat with event organizers and plenty of time to swap notes with peers. \nRegistration and meals are included\, hotel and airfare is covered by the participant. \nApply today to be considered. \n\n\n\n\n\n        \n    \n\n\n    \n    \n\n    \n        \n            [vc_btn title=”Apply Now” style=”custom” custom_background=”#6f004f” custom_text=”#ffffff” shape=”round” size=”lg” align=”center” i_align=”right” i_icon_fontawesome=”fas fa-chevron-right” add_icon=”true” link=”url:https%3A%2F%2Fpcmastudytoursanantoniobreastc.splashthat.com%2F|target:_blank” el_class=”reg-btn pcma-btn”]
URL:https://www.pcma.org/event/pcma-study-tour-san-antonio-breast-cancer-symposium-2026/
LOCATION:San Antonio\, TX\, San Antonio\, TX\, United States
CATEGORIES:Featured,Industry Calendar,PCMA Events,Study Tour
ATTACH;FMTTYPE=image/png:https://www.pcma.org/wp-content/uploads/2026/09/Event-Template.png
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20270110
DTEND;VALUE=DATE:20270114
DTSTAMP:20260922T225314
CREATED:20260727T184858Z
LAST-MODIFIED:20260804T132752Z
UID:256449-1799539200-1799884799@www.pcma.org
SUMMARY:Convening Leaders 2027
DESCRIPTION:Join us Jan. 10–13\, 2027\, when PCMA Convening Leaders brings its flagship education and networking event to Miami Beach.\n \nDiscover why thousands of business events professionals and community leaders from around the world come to Convening Leaders every year to explore\, through leading-edge education\, research\, and networking\, how business events generate economic and social legacies for businesses and communities.
URL:https://www.pcma.org/event/2027-convening-leaders/
LOCATION:Miami Beach\, Miami Beach\, FL\, United States
CATEGORIES:Featured,Industry Calendar,PCMA Events
ATTACH;FMTTYPE=image/png:https://www.pcma.org/wp-content/uploads/2026/07/1500x500-cl27-web-banner.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20270407T170000
DTEND;TZID=America/New_York:20270407T220000
DTSTAMP:20260922T225314
CREATED:20230929T143241Z
LAST-MODIFIED:20260806T133909Z
UID:193872-1807117200-1807135200@www.pcma.org
SUMMARY:Visionary Awards
DESCRIPTION:Join the celebration as we recognize industry trailblazers – The evening will recognize four Lifetime Achievement Honorees and 25 Professional Excellence Award Finalists. \nLifetime Achievement Honorees\nThe PCMA Foundation annually recognizes our colleagues with distinguished lifetime career accomplishments and significant contributions to the business events industry. Individuals must be or have been a business event organizer\, supplier or educator. \nProfessional Excellence Awards\nThe PCMA Foundation annually recognizes exceptional individuals across the business events industry and their significant contributions to the industry. \nFor more information on the Visionary Awards\, please click here.
URL:https://www.pcma.org/event/visionary-awards/
LOCATION:Walter E Washington Convention Center\, 801 Allen Y. Lew Place NW\, Washington\, DC\, DC\, 20001\, United States
CATEGORIES:• Networking,Featured,Industry Calendar,PCMA Events
ATTACH;FMTTYPE=image/png:https://www.pcma.org/wp-content/uploads/2023/09/va27-web-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20270418
DTEND;VALUE=DATE:20270421
DTSTAMP:20260922T225314
CREATED:20260429T061616Z
LAST-MODIFIED:20260911T082549Z
UID:252848-1808006400-1808265599@www.pcma.org
SUMMARY:Convening APAC 2027
DESCRIPTION:PCMA APAC has officially confirmed that the Convening APAC 2027 will take place from 18-20 April 2027\, at Marina Bay Sands in Singapore. \nAbout Convening APAC \nConvening APAC is where multi-generational senior business event leaders and next generation professionals converge. Together\, they shape the future of our industry and profession. Designed for corporate event marketing professionals\, association meeting professionals\, event owners\, event managers\, and business events leaders\, this PCMA Asia Pacific flagship event brings together a trusted community from across the region. \nConvening APAC delivers a signature mix of bold ideas and practical solutions. Gain insights and inspiration from beyond the industry. Explore strategies to tackle today’s challenges. Uncover future-focused perspectives on regional trends and opportunities. It’s about sparking conversations\, changing old ways\, and co-creating impactful outcomes. \nConvening APAC empowers individuals and teams with knowledge\, skills\, and a like-minded community. This helps them thrive in times of constant change. With fresh faces\, multi-generational perspectives\, and bold thinking\, Convening APAC ignites innovation\, drives growth\, and amplifies the collective power of the PCMA community — leading minds; leading change. \n \n\n        \n    \n\n\n    \n    \n\n    \n        \n            \n    Who should attend \nEvent organisers | Event marketers | Event managers | Agency leaders | Marketers | Association leaders  \n\n        \n    \n\n\n    \n    \n\n    \n        \n            \n    \n\n\n    Panellists & Moderator\n \n\n\n				\n					\n						\n							\n								Kim Hyde (Panellist)Patricia Cheong (Panellist)Dr. Oliver Lock (Panellist)Florence Chua (Moderator)\n							\n						\n						\n							\n    Kim Hyde \nConferences and Events Professional\, CPA Australia \n\n\n            \n                    \n    \n\n    Kim Hyde is the Product Development Executive – Conferences at CPA Australia\, where she curates content for major events including CPA Week and CPA Congress. With over 20 years of experience in Conferences\, Events\, and Marketing\, Kim has worked across diverse industries including major sporting events\, FMCG\, and not-for-profit member-based associations. Her expertise has contributed to events reaching global audiences\, with her largest project engaging 700 million people worldwide. At CPA Australia\, Kim continues to leverage her extensive background to deliver impactful content for accounting and finance professionals worldwide. \nCheck out Kim’s LinkedIn. \n\n\n    Event Details \nDate: Tue\, 27 August 2024\nTime: 9:30am SGT | 10:30am KST | 11:30am AEST \nPlatform: Zoom Webinar \n\n\n    Patricia Cheong \nEvent Director\, Informa \n\n\n            \n                    \n    \n\n    Patricia Cheong\, DES\, CASE\, is a distinguished Business Events Strategist at ATxSG\, Informa\, with a well-earned reputation for pioneering innovative strategies within the MICE (Meetings\, Incentives\, Conferences\, and Exhibitions) industry. With her extensive expertise and forward-thinking approach\, Patricia has consistently driven impactful and successful events\, elevating brand experiences and fostering meaningful connections among industry professionals. Her leadership and dedication to excellence have positioned her as a thought leader in the business events landscape\, making her a sought-after strategist for transformative and results-driven event solutions. \nCheck out Patricia’s Linkedin.  \n\n\n    Dr. Oliver Lock \nAI Studio Director\, Deloitte \n\n\n            \n                    \n    \n\n    Dr. Oliver Lock is AI Studio Director at Deloitte\, specialising in generative AI and spatial data science. With a focus on developing innovative AI products\, he leads projects that transform service delivery across sectors in Deloitte Australia. As well as his current role\, Dr. Lock has extensive experience in urban planning\, transport systems\, and digital analytics\, having worked with major cities worldwide. He holds a PhD in Spatial Data Science from UNSW and a Master of Research from University College London. \nCheck out Dr. Oliver’s LinkedIn. \n\n\n    Florence Chua \nManaging Director\, PCMA APAC \n\n\n            \n                    \n    \n\n    Florence is an accomplished business leader with a passion for exploring new cultures\, cuisines\, and knowledge. She believes that traveling and learning are essential for personal growth and professional success. Florence has worked across various industries\, including media\, events\, management and consulting\, where she has developed a strong acumen for business thinking\, problem-solving\, and relationship-building. Florence is focused on reflective thinking and meaningful connections. She strives to deliver excellence in everything she does and believes that positivity and authenticity are essential for building trust and fostering long-term relationships. \nCheck out Flo’s Linkedin.  \n\n\n						\n					\n				         \n    \n\n\n    \n    \n\n    \n        \n                    \n    \n\n\n    \n    \n\n    \n        \n            \n            \n                    \n    \n[vc_btn title=”Keep Me Posted” style=”custom” custom_background=”#ef643d” custom_text=”#ffffff” shape=”round” size=”lg” align=”center” link=”url:https%3A%2F%2Fwww.pcma.org%2Fapac%2Fthebusinessofevents2024-apac-keep-me-posted%2F”]\n    *AUD rates are indicative pricing only. Registration will be charged in USD. \n\n        \n    \n\n\n    \n    \n\n    \n        \n            \n    About PCMA Labs \nPCMA Labs is a sandbox for event organisers\, marketers\, event managers\, and event strategists. Explore business events industry trends and pain points in a safe environment where you will be challenged to think out of the box\, where the seemingly impossible may be possible with collective wisdom and action. Build trusted\, peer-to-peer relationships and be part of a community that innovates and shapes the future of our industry.  \n\n        \n    \n\n\n    \n    \n\n    \n        \n            \n    Register your interest to attend the event by filling in the form below.\n*All fields are necessary.  \n\n\n     \n\n        \n    \n\n\n    \n    \n\n    \n        \n            \n    OUR PARTNERS
URL:https://www.pcma.org/event/convening-apac-2027/
CATEGORIES:APAC (Asia Pacific),Featured,Industry Calendar,PCMA Events
ATTACH;FMTTYPE=image/jpeg:https://www.pcma.org/wp-content/uploads/2026/04/Convening-APAC-2027.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20270425
DTEND;VALUE=DATE:20270428
DTSTAMP:20260922T225315
CREATED:20260608T165143Z
LAST-MODIFIED:20260608T165143Z
UID:254633-1808611200-1808870399@www.pcma.org
SUMMARY:Convening LATAM 2027
DESCRIPTION:PCMA CONVENING LATAM es una plataforma única en Latinoamérica que impulsa el crecimiento y la innovación a través de una experiencia transformadora\, que fusiona la visión global de PCMA con la creatividad y pasión latina de los profesionales en la industria de eventos\, para construir una perspectiva única\, verdaderamente centrada en los desafíos de la región. \nSumérgete en un ambiente inspirador rodeado de profesionales apasionados que comparten tus mismos retos y objetivos\, expande tu red de contactos de manera multidireccional\, construye nuevas conexiones de alto valor en distintos sectores emergentes y no emergentes en América Latina\, potencializa el desarrollo económico y la transferencia de conocimiento. \n\n        \n    \n\n\n    \n    \n\n    \n        \n            \n    ENGLISH TRANSLATION: \nPCMA CONVENING LATAM is a unique platform in Latin America that drives growth and innovation through a transformative experience\, combining PCMA’s global vision with the creativity and passion of Latin event industry professionals to build a unique perspective\, truly focused on the challenges of the region. \nImmerse yourself in an inspiring environment surrounded by passionate professionals who share your challenges and goals\, expand your network in a multi-directional way\, build new high-value connections in different emerging and non-emerging sectors in Latin America and boost economic development and knowledge transfer. \n\n        \n    \n\n\n    \n    \n\n    \n        \n            \n    \n\n    ¿Quieres conocer más de Convening LATAM 2027? Déjanos tus datos y te estaremos contactando. // Do you want to know more about Convening LATAM 2027? Share with us your contact information and we will be in touch. \n\n\n\n                \n                        Nombre (Name)*\n                            \n                            \n                                                    \n                                                    Nombre\n                                                \n                            \n                            \n                                                    \n                                                    Apellido\n                                                \n                            \n                        Correo electrónico (Email)*\n                            \n                        Organización (Organization)*Posición laboral (Title)*País (Country)*CountryAfghanistanAlbaniaAlgeriaAmerican SamoaAndorraAngolaAnguillaAntarcticaAntigua and BarbudaArgentinaArmeniaArubaAustraliaAustriaAzerbaijanBahamasBahrainBangladeshBarbadosBelarusBelgiumBelizeBeninBermudaBhutanBoliviaBonaire\, Sint Eustatius and SabaBosnia and HerzegovinaBotswanaBouvet IslandBrazilBritish Indian Ocean TerritoryBrunei DarussalamBulgariaBurkina FasoBurundiCambodiaCameroonCanadaCape VerdeCayman IslandsCentral African RepublicChadChileChinaChristmas IslandCocos IslandsColombiaComorosCongo\, Democratic Republic of theCongo\, Republic of theCook IslandsCosta RicaCroatiaCubaCuraçaoCyprusCzech RepublicCôte d'IvoireDenmarkDjiboutiDominicaDominican RepublicEcuadorEgyptEl SalvadorEquatorial GuineaEritreaEstoniaEswatini (Swaziland)EthiopiaFalkland IslandsFaroe IslandsFijiFinlandFranceFrench GuianaFrench PolynesiaFrench Southern TerritoriesGabonGambiaGeorgiaGermanyGhanaGibraltarGreeceGreenlandGrenadaGuadeloupeGuamGuatemalaGuernseyGuineaGuinea-BissauGuyanaHaitiHeard and McDonald IslandsHoly SeeHondurasHong KongHungaryIcelandIndiaIndonesiaIranIraqIrelandIsle of ManIsraelItalyJamaicaJapanJerseyJordanKazakhstanKenyaKiribatiKuwaitKyrgyzstanLao People's Democratic RepublicLatviaLebanonLesothoLiberiaLibyaLiechtensteinLithuaniaLuxembourgMacauMacedoniaMadagascarMalawiMalaysiaMaldivesMaliMaltaMarshall IslandsMartiniqueMauritaniaMauritiusMayotteMexicoMicronesiaMoldovaMonacoMongoliaMontenegroMontserratMoroccoMozambiqueMyanmarNamibiaNauruNepalNetherlandsNew CaledoniaNew ZealandNicaraguaNigerNigeriaNiueNorfolk IslandNorth KoreaNorthern Mariana IslandsNorwayOmanPakistanPalauPalestine\, State ofPanamaPapua New GuineaParaguayPeruPhilippinesPitcairnPolandPortugalPuerto RicoQatarRomaniaRussiaRwandaRéunionSaint BarthélemySaint HelenaSaint Kitts and NevisSaint LuciaSaint MartinSaint Pierre and MiquelonSaint Vincent and the GrenadinesSamoaSan MarinoSao Tome and PrincipeSaudi ArabiaSenegalSerbiaSeychellesSierra LeoneSingaporeSint MaartenSlovakiaSloveniaSolomon IslandsSomaliaSouth AfricaSouth GeorgiaSouth KoreaSouth SudanSpainSri LankaSudanSurinameSvalbard and Jan Mayen IslandsSwedenSwitzerlandSyriaTaiwanTajikistanTanzaniaThailandTimor-LesteTogoTokelauTongaTrinidad and TobagoTunisiaTurkeyTurkmenistanTurks and Caicos IslandsTuvaluUS Minor Outlying IslandsUgandaUkraineUnited Arab EmiratesUnited KingdomUnited StatesUruguayUzbekistanVanuatuVenezuelaVietnamVirgin Islands\, BritishVirgin Islands\, U.S.Wallis and FutunaWestern SaharaYemenZambiaZimbabweÅland Islands¿Cómo te interesa participar? (How would you like to participate?)\n								\n								Asistente (Participant)\n							\n								\n								Expositor (Exhibitor)\n							\n								\n								Patrocinador (Sponsor)\n							\n								\n								Programa educativo (Educatio Programme)\n							\n								\n								Otro (Other)\n							Por favor especifica (Please specify)Acepto recibir invitaciones a eventos especiales\, descuentos en productos\, noticias y tendencias de la industria.\n								\n								Acepto\n							\n          \n            \n            \n            \n            \n            \n            \n            \n            \n            \n            \n            \n            \n            \n        \n                        \n                        \n        \n    \n\n\n    \n    \n\n    \n        \n            [vc_raw_html]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[/vc_raw_html]
URL:https://www.pcma.org/event/2027-convening-latam/
LOCATION:Lima\, Peru\, Lima\, Peru
CATEGORIES:Featured,Industry Calendar,LATAM (Latin America),PCMA Events
ATTACH;FMTTYPE=image/png:https://www.pcma.org/wp-content/uploads/2026/06/Banner-CLATAM27-1500X500.png
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20270913
DTEND;VALUE=DATE:20270916
DTSTAMP:20260922T225315
CREATED:20260828T091347Z
LAST-MODIFIED:20260828T124829Z
UID:258180-1820793600-1821052799@www.pcma.org
SUMMARY:Convening EMEA 2027
DESCRIPTION:Convening EMEA is PCMA EMEA’s annual flagship event bringing together the global business events industry for an immersive 3-day programme in Europe. \nThe event attracts 600+ business event leaders from over 40 countries to challenge each other and develop ways to move forward together. It is the platform to share knowledge\, make meaningful connections\, learn\, do business\, be inspired and to grow as individuals\, teams and organisations. \nThis is your opportunity to contribute to building a stronger future for the business events industry. \nSave the date and stay tuned for more updates! \n\n        \n    \n\n\n    \n    \n\n    \n        \n            [vc_btn title=”FIND OUT MORE” style=”outline” color=”sky” align=”center” link=”url:https%3A%2F%2Fconveningemea.org%2F|title:FIND%20OUT%20MORE|target:_blank”]
URL:https://www.pcma.org/event/convening-emea-2027/
CATEGORIES:EMEA (Europe, Middle East & Africa),Featured,Industry Calendar,PCMA Events
END:VEVENT
END:VCALENDAR