Digital-Experience-Institute-The-Future-is-Hybrid-Understanding-the-Key-Drivers-to-Effectively-Navigate-the-New-Normal

Digital Experience Institute: The Future is Hybrid: Understanding the Key Drivers to Effectively Navigate the New Normal

The world has changed and the effect on the live events industry has been forever tilted. Event professionals around the world are navigating uncharted terrain. In this session, we share insights gleaned from over 2,000 event professionals on the evolving state of meetings, the emerging shift to hybrid events and how one global organization is effectively adapting their event models. LEARNER OUTCOMES: Understand the key trends behind the emergence of hybrid events Identify the key drivers behind successful hybrid events How to effectively leverage variables behind the key drivers to maximize impact

March 15, 2021 - Video
Create-Resilient,-Competitive-Business-Models-with-Pattern-Thinking

Create Resilient, Competitive Business Models with Pattern Thinking

Regularly assessing and adapting your business models is essential to avoid disruptions in how you create, deliver and capture value. To do this effectively, you must understand business model building blocks and how to identify patterns so you can make strategic structural changes. Gennaro Cuofano will break down the key blocks and examples of how businesses have adjusted based on pattern thinking to achieve their desired outcomes. LEARNER OUTCOMES: Define the building blocks essential to business models. Understand which “blocks” undergo the biggest changes in an uncertain business climate. Identify what patterns of your business model to monitor and adjust for a particular outcome.

March 15, 2021 - Video
7-Change-Actions-The-Strategic-Art-of-Virtual-Connection

7 Change Actions: The Strategic Art of Virtual Connection

Knowing how to create authentic meaningful connection online is an essential leadership skill that is only growing in demand. A culture of connection catalyzes psychological safety and accelerates the collaborative potential of any group. In this interactive training, you will learn how to create a feeling of intimacy amongst participants, regardless of how little time or how many people you have. LEARNER OUTCOMES: Debunk myths and limiting beliefs about the quality of connection that is possible online. Learn principles that help groups open up and bond quickly, turning strangers into community within minutes. Have a direct experience of an interactive activity that you can use right away to create trust, rapport and belonging with your group.

March 15, 2021 - Video
Delivering-Social-Progress-How-Associations-are-Evolving-to-Stay-Relevant

Delivering Social Progress: How Associations are Evolving to Stay Relevant

LEARNER OUTCOMES: The changing role of associations and the direction for associations moving forward. How COVID-19 has emphasized the need for change and how associations can form relationships that benefit them The role of an association hub and how it can help associations expand their reach, harness knowledge and tap on resources from an established community. Case studies of associations around the world.

March 15, 2021 - Video
Build-Back-Better---Seizing-New-Opportunities-for-the-APAC-Business-Events-Ecosystem

Build Back Better – Seizing New Opportunities for the APAC Business Events Ecosystem

APAC Leaders will discuss the key factors impacting the recovery and what new business models, mindsets and skillsets will usher in future opportunities for the business events industry. They will discuss the exploration of new hybridized business models, emerging omnichannel event and experience trends that are paving the way for sustainable businesses going into the coming year. Learner outcomes: Gain insights from PCMA’s and SACEOS’ findings and its implications on the industry Evaluate existing opportunities to redesign your organization’s value proposition Be inspired to take the next steps towards evolving existing business models and skillsets

March 15, 2021 - Video
Fireside-Chat-The-Future-of-Meetings-and-Corporate-Events-in-the-Year-Ahead

Fireside Chat: The Future of Meetings and Corporate Events in the Year Ahead

Hear from Northstar Meetings Group Executive Vice President and Group Publisher, David Blansfield and Grail Insights Managing Director, Vivek Neb in this fireside chat moderated by M&C Asia Editor, Lauren Arena. Get expert insights and hear their take on the industry’s most pressing questions, including: The implication of vaccines on corporate policies around meetings, events and travel and the direction for corporates moving ahead Exploring patterns and recovery across corporate sectors. How does Asia compare to the rest of the world?

March 15, 2021 - Video
OriLahav

Digital Experience Institute: Delivering Value to Virtual Sponsors

One of the biggest challenges organizations have faced this year while producing digital events is engaging participants with their sponsors and exhibitors. Some, however, have cracked the code and successfully constructed a model in which their traditional sponsors and exhibitors gained equal or greater value in their digital. This interview-style session will pinpoint how an organization created a positive experience for stakeholders and participants alike. LEARNER OUTCOMES: Understand why the structure of how stakeholder’s participation in events is changing. Examine examples of successful strategies of stakeholder engagement. Determine how participants found value in the engagement with stakeholders.

March 15, 2021 - Video
Race,-Equity-and-Actionable-Steps-to-Increase-Access-and-Opportunities-for-All

Race, Equity and Actionable Steps to Increase Access and Opportunities for All

Join the award-winning author, radio host and three-time New York Emmy-nominated documentary filmmaker, Dr. Kaye Wise Whitehead, as she connects the history of systemic racism to what is happening across the country in our cities, homes and businesses. To make real change in our organizations and industry, Dr. Whitehead will discuss how we can all play a role in becoming more culturally responsive. A conversation with Dr. Whitehead, Visit Baltimore President/CEO Al Hutchinson and event strategist Kirsten Olean will follow with a live Q&A session about how we can take steps to improve diversity, equity and inclusion in the business events industry. LEARNER OUTCOMES: Gain a deeper understanding and awareness of race, equity, inclusion, and diversity. Leverage metacognitive strategies for you to engage in challenging but productive conversations about race, social justice, and peace. Examine how your individual lived experiences influences your racial consciousness and awareness, how you see and respond to systemic racism, whiteness and privilege, and what actions you can take to leverage business events as a platform to champion access and opportunity for all.

March 15, 2021 - Video
7-Change-Actions-Crafting-Authentic-Experiences-with-Emotional-and-Audience-Intelligence

7 Change Actions: Crafting Authentic Experiences with Emotional and Audience Intelligence

2020 has been the year to keep it real and that will continue into 2021 and beyond. Brands that recognize the importance of communicating our emotional, physical and mental truths are creating meaningful moments we can connect with. Haute Dokimazo’s Liz Lathan & Nicole Osibodu, will break down authenticity basics and outline the mindset and steps needed for your brand to be that beacon of trust, truth and transparency for your audience. LEARNER OUTCOMES: Define the five C’s of authentic engagement. Adopt the necessary mindset and core competencies to connect with your audience at a deeper level. Gather, analyze and act on audience insights with emotional and audience intelligence strategies.

March 15, 2021 - Video
Values-based-Leadership-Business-Events-and-Hospitality-Industries-Need-Now

Values-based Leadership Business Events and Hospitality Industries Need Now

These times of profound change demand values-based leaders who can both navigate the current moment and also act with vision to drive progress toward a stronger future. Mark Hoplamazian, President and CEO of Hyatt Hotels, is such a leader and will be joined in conversation by Dan Porterfield, President and CEO of the Aspen Institute, a global nonprofit organization committed to realizing a free, just, and equitable society. Mark and Dan will talk about what it takes to lead through a crisis, the values that serve as the foundation for effective leadership, how the business events and hospitality industries can—and must—serve as catalysts for change in the world, and more. Participants will hear from two institutional leaders about their own experiences managing complex, multi-stakeholder organizations and what they see as the moral purpose of convening for the world we live in today.

March 15, 2021 - Video
CL21 Digital Experience Makers: 1. Leading in Pajamas

Digital Experience Makers: 3. Talk To Me in Numbers

Using Convening Leaders 2021 as her example, Heather Mason outlines the Key Performance Indicators (KPIs) that will determine the event’s success, and how strategic decisions were made using data. With this framework, you don’t have to ask for a seat at the leadership table. You can bring your own damn chair! Because you’re not just producing an event, you’re delivering tangible value for your organization.

January 8, 2021 - Video
CL21 Digital Experience Makers: 1. Leading in Pajamas

Digital Experience Makers: 2. Global or Bust

Your hybrid event platform is just great technology, right? Wrong. Partnering with your platform provider is the biggest opportunity for event managers in 2021. Engagement, attendance, registration, sponsorships, and even your event budget – can all be influenced by the selection of the right (or wrong) hybrid event platform. What’s important? What’s not?

January 6, 2021 - Video

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