Event professionals who participated in this year’s PCMA EMEA Engagement Survey are as focused on designing for the human side of events as mastering the technology that can help them create those experiences that resonate with their audiences.
What can the Convening EMEA 2024 audience expect to learn from Abir Haddoud’s session, “The Power of Focus: Why Less is More in Strategy”? How to cut through the noise to focus on what really matters — in business and in life.
Generative AI has swept the business landscape — including the events industry — but it takes time and effort to figure out its best uses.
Business events industry respondents to the latest PCMA EMEA Engagement Survey said that the No. 1 priority for their employers is collaboration and strategic partnerships. Meanwhile, opportunities to collaborate with their peers was often cited by event organizers as the one thing they would like to see at an industry event. This emphasis on working together suggests how the industry is charting a path forward.
The opening and closing sessions at Convening EMEA 2023, which dared to be a little different, paid off by creating memorable experiences that supported the goals of the event — and what matters most to participants.
The gathering of business events leaders in Copenhagen, Denmark, will tackle such complex topics as dealing with uncertainty and fostering a sense of belonging at events — with a dose of hygge.
Recent EMEA survey results highlight the business events industry’s challenges and priorities for 2023/2024.
A new format debuted at Convening EMEA in Vienna this fall to help participants have meaningful discussions on complex challenges in a trusting environment.
The results of a survey of business events professionals in EMEA demonstrate their collective resolve to navigate a continually shifting environment.
PCMA and the AC Forum embarked on a research project to determine what the Business Events industry could learn from organizations and businesses that had to quickly pivot face-to-face events and gatherings, and what impact and/or how that can guide the industry’s approach to digital events in 2021 and beyond.
PCMA Convening EMEA keynoter and innovation expert Howard Yu recommends that planners look at adjacency markets and direct-to-consumer approaches to future-proof their events in an uncertain world.
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