Managing the Events Industry Restart
Recent EMEA survey results highlight the business events industry’s challenges and priorities for 2023/2024.
Recent EMEA survey results highlight the business events industry’s challenges and priorities for 2023/2024.
A new format debuted at Convening EMEA in Vienna this fall to help participants have meaningful discussions on complex challenges in a trusting environment.
The results of a survey of business events professionals in EMEA demonstrate their collective resolve to navigate a continually shifting environment.
PCMA and the AC Forum embarked on a research project to determine what the Business Events industry could learn from organizations and businesses that had to quickly pivot face-to-face events and gatherings, and what impact and/or how that can guide the industry’s approach to digital events in 2021 and beyond.
PCMA Convening EMEA keynoter and innovation expert Howard Yu recommends that planners look at adjacency markets and direct-to-consumer approaches to future-proof their events in an uncertain world.