hybrid events

4 Opportunities Hybrid Events Offer

Hybrid events are here to stay, and although there is no one-size-fits-all solution to incorporating integrated models, some best practices can help event planners deliver more holistic, omni-channel engagement — and new revenue streams.

force majeure

When Can You Invoke Force Majeure for 2021 Meetings?

Many organizations moved their events to 2021 when the pandemic hit. But can they invoke the force majeure clause in 2021? Members of the PCMA Catalyst community discussed the topic in a recent thread.

optimism bias

The Downside of Positive Thinking During a Pandemic

There are three cognitive biases most of us share — including the “optimism bias” — that could be contributing to the spread of COVID-19, a recent study reveals. Appealing to one particular emotion can counter those biases to get us to follow public health guidelines and prevent further infection.

virtual events

Business Events Recovery Will Be ‘a Marathon, Not a Sprint’

For the latest COVID-19 Recovery Dashboard survey, we asked planners and suppliers: 'What best describes how you’re feeling right now?' Most said they were doing their best to get by and were anxious about the future. Even so, responses to other questions demonstrate the industry’s collective resiliency and creativity.

Webinar: Infodemic! Is Misinformation Killing Us?

Webinar: Infodemic! Is Misinformation Killing Us?

How does this misinformation spread? Why do people believe it? What can we do as individuals and a community to fight back? Who can we trust? In this provocative presentation, Professor Timothy Caulfield will explore these questions and more.

digital event revenue

‘An Unbelievably Smart Way to Drive Revenue’

In the PlanetIMEX virtual event session, “Digital Sponsorship Opportunities,” sponsorship consultant Meg Fasy showed how to capitalize on the opportunities the digital event environment offers supplier partners.

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