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Behind the Scenes
Behind the Scenes
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Business of Events
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CMP Series Required Reading
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How Much Should You Spend on Marketing Your Meeting?
And where should you spend it? Velvet Chainsaw’s Dave Lutz on what works and what doesn’t.
Behind the Scenes: How to Deal With Technology Anxiety
Technology can anchor us to our colleagues — and pull us under water.
Behind the Scenes: Civility Under Siege — How to Encourage a More Inclusive Meeting Environment
The incident with United Airlines suggests that we are moving away from what our society needs most — and what face-to-face events should do best.
What Physicians Will Want out of Your Medical Meeting
The way medicine is practiced is changing. To serve the doctor of tomorrow, so must medical education.
Behind the Scenes: Annual Review
How the meetings industry performed over the last decade.
Behind the Scenes: Guiding Principals
Why we call PCMA’s annual Meeting ‘Convening Leaders’
How Face-to-Face Events Address Worldwide Challenges
A chronic societal ill was addressed with remarkable success because one attendee took what he learned at a conference and applied it to his life’s work.