Event Strategy & Design

From the physical set-up to the way you orchestrate sessions and interaction, we help you put the latest smart thinking into practice to create environments and experiences that have an impact.

The Sunshine Act Effect

A paradigm shift in the relationships between doctors and vendors is creating new approaches to learning — like a virtual education format for physicians modeled after online poker.

BY David McMillin June 1, 2017

How The Economy Is Affecting B2B Exhibitions in 2017

After a year of slow growth for trade shows, the exhibitions industry is monitoring the global financial forecast.

BY David McMillin June 1, 2017

The National Automobile Dealers Association Recreated Mardi Gras For Its Annual Expo

NADA celebrates its 100th anniversary with an over-the-top bash at Mardis Gras World.

BY PCMA Admin June 1, 2017

How The American Orthopaedic Foot & Ankle Society Keeps Up With Its Annual Meeting’s Growth

The organization is achieving “lower costs and improved service for exhibitors.”

BY Casey Gale June 1, 2017

How the American Planning Association Brought Innovation to Its 2017 National Planning Conference

“Planners do the community thing pretty well, but we need to stay on top of technology.”

BY Barbara Palmer June 1, 2017

Is Your Job Killing You?

Are meeting professionals overworked? Overstressed? Overloaded? Overwhelmed? If you’re like the rest of the workforce across the U.S. and around the world — yes, a lot of you probably are.

BY Christopher Durso June 1, 2017

How Two Meeting Professionals Find Balance

What two professionals have learned about working smart while working hard.

BY Christopher Durso June 1, 2017

How Lufthansa’s FlyingLab Maximizes Your Travel Time

It’s a bird. It’s a plane. It’s a conference. Lufthansa’s FlyingLab is taking the conference attendee experience to new heights.

BY David McMillin June 1, 2017

How One Association Is Combatting the High Rate of Suicides Among Construction Workers

With the construction industry plagued by a high suicide rate, the Construction Financial Management Association has created a new toolbox for meetings and other prevention resources.

BY Michelle R. Davis June 1, 2017

Does This Look Like a Tech Booth?

A different approach to space can change your perspective — an idea Spacebase demonstrated with its experiential alternative to a traditional trade-show booth.

BY Barbara Palmer May 31, 2017

Convene Salary Survey 2017

Most people who responded to our salary survey are happy to be in the meetings profession — but nearly 40 percent say they are dissatisfied with their salaries.

BY Michelle Russell May 31, 2017

How to Say ‘Thank You’

We’re looking for nominations for our annual Best in Show awards. Tell us which service professionals helped make a recent event easier for you to pull off — and a better experience for your audience.

BY Michelle Russell May 30, 2017