Event Strategy & Design

From the physical set-up to the way you orchestrate sessions and interaction, we help you put the latest smart thinking into practice to create environments and experiences that have an impact.

5 Trends That Are Changing Meeting Design

When Marriott and the PCMA Foundation joined together to update research on the trends that can be expected to transform meetings and events in the future, they made the decision to look everywhere except within the industry.

BY Barbara Palmer January 25, 2019

Thrival Festival Integrates Pittsburgh Locale into Event

Innovation events organizer, Ascender, a hub for Pittsburgh’s startups and entrepreneurs, used Carnegie Museum of Art, Phipps Conservatory at the Botanical Gardens, and many more local spots to weave the city into the fabric of the festival.

BY Barbara Palmer January 25, 2019

Safety at the Forefront: Event Planners Making Security Top Priority

Event planners who have cited safety and security at destinations as a major worry are increasing their emphasis on planning for emergencies.

January 22, 2019

MANOVA Global Health Care Summit Redefines the Medical Meeting

The inaugural MANOVA Global Health Summit proved that critical conversations about health care don’t need to be stodgy or academic — and that they should include voices from outside the medical industry. 

BY David McMillin January 18, 2019

PeopleFWD 2018 Explores Disruptive Approaches to Workplace Culture

PeopleFWD 2018 invited human resources professionals and business leaders to wrestle with the most difficult issues facing organizations today, like employee culture and constantly evolving organizational trends. It was presented by CPP-The Myers-Briggs Company.

BY Casey Gale January 17, 2019

Houston, We Have a Conference

Outer space is not on most of our everyday radar, never mind on the business horizon. The Space Commerce Conference and Exposition — the only civilian conference and expo that brings together NASA, aerospace, government agencies, and commercial industries — bridges both worlds: space exploration as it relates to business.

BY Casey Gale January 16, 2019

The Best Way to Send Texted Emergency Alerts During Events

Mass alerts about an emergency situation might actually incite panic at an event. Here’s a more strategic — and safer — way to send text notifications. 

BY Casey Gale January 16, 2019

Barcelona Convention Bureau Takes CSR Project to IMEX America

For the Barcelona Convention Bureau and its partners, sustainability is top of mind when they host events in their city. Here’s how they put that ethos into action during IMEX America while in Las Vegas.

BY Curt Wagner January 16, 2019

Inspired to Take Action, Events Executive Gives Back

One Convening Leaders 2019 attendee took what he heard on stage so much to heart that he immediately raised funds to provide meals for furloughed TSA agents.

BY Curt Wagner January 14, 2019

AIME Puts Focus on Education

As PCMA continues to spread roots in the Asia Pacific region, the organization will act as the exclusive strategic education partner at one of APAC’s biggest events.

BY David McMillin January 13, 2019

Andrew Sykes’ 4 Habits of Magnetic Events

The author, entrepreneur, and founder of Habits at Work gave Convening Leaders 2019 attendees a glimpse of the 11 habits among employees who craft magnetic personalities, and, as a result, successful businesses, but with a twist that zeroed-in on the personality of events.

BY Casey Gale January 11, 2019

Pemberton, Okamoto on Overcoming Adversity, Championing Others

Shifting your mindset from adversity to ambition isn’t an easy thing to do, but at Tuesday’s PCMA Convening Leaders Opening Main Stage, executive Steve Pemberton and social activist Nadya Okamoto showed it’s not impossible.

January 8, 2019

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