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Elevate Your Brand Message with Social Responsibility Programs
Learn how to infuse corporate social responsibility throughout your organization and customer base to enhance your business and brand values.
More Than A Name: The Power of Event Rebranding
Could your event brand benefit from a reboot? In this session, we'll share strategies and ideas to help your event reach new levels of success.
Sensory Analytics: Delivering an Experience-Focused Event
Hear how the IBM Cognitive Studio at SXSW created an individualized experience for each participant and learn how you can begin to incorporate this into your events.
Do Your Event Contracts & Insurance Account for Emerging Threats?
As event organizers it's your responsibility to safeguard your participants and organization against potential threats. After this session you'll walk away with essential contract tips from both legal and insurance perspectives.
Catering to Participants’ Preferences While Keeping Your Sanity
In this session you'll gain insight into best practices for navigating this new era of heightened food consciousness.
Main Stage: The Third Industrial Revolution – Powering a Greener, More Just Global Economy
Economist and advisor to the European Union, Jeremy Rifkin, will explain how converging renewable energy and the internet of things will usher us into a new era.
Game-Changing Global Disruptors Impacting Business Events
Industry insiders will share what's shaking up their corner of the world to reveal potential business hurdles and opportunities ahead.
Corporate Events HQ: Mergers & Acquisitions Impact on SMMPs
With the increase of mergers and acquisitions, corporate business event strategists are more concerned than ever about the effect this will have on their SMM programs.
Trade Show 2022: Expo Trends to Exploit for a Prosperous Future
In one hour, we'll explore big data, content marketing, personalization, digital amplification, high-buzz pavilions and exhibitor/sponsor activation.
Common Misconceptions About Successfully Incorporating Innovation Into Your Events
You can successfully implement innovation into your events if you change your mindset and behaviors. This session is for those who wish to blaze new paths, redefine the rules and successfully innovate within their events.
DEI: Proving the Power of Digital Events with Data
This session deconstructs the PCMA ROI report that directly tracks revenue and membership engagement secured through digital events pipelines.
CL17 Tech Spot Interview: Cvent
Alex Rolfe, Senior Director, Event Solution Sales discusses Cvent's suite of meeting technology at PCMA Convening Leaders in Austin, TX.