Sensory Analytics: Delivering an Experience-Focused Event

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Advancements in data analytics have simplified the ability to collect data about physical experiences, analyze it and make adjustments in real-time. Hear how the IBM Cognitive Studio at SXSW created an individualized experience for each participant and learn how you can begin to incorporate this into your events.


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Information

  • Date: 01/10/2017

CMP Certification

  • EIC Status: Designated
  • CMP-IS Domain: G. Meeting or Event Design
  • Clock Hours: 1.0

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