How to Make AI Tools Your Silent Partner

For events company owner Valerie Sumner, using PCMA’s Spark and other AI tools to augment company operations is “almost like having another person in the office.”

3 women hold First Timer buttons

5 Ways to Make Event New-Timers Feel Like They Belong

New attendees have often had years of remote or hybrid work and the option of virtual events — in-person interactions may bring on anxiety. Here’s how to help put them at ease and provide them with such a positive experience that they’ll return for your next event.

Paris and the Eiffel Tower soaked in bright orange from hot sun

How Extreme Weather Is Impacting Events

As Earth’s average global temperature rises, the number of extreme weather events — including drenching rain, severe floods, and heat waves — is climbing, too. A new research report documents the effect of extreme weather on a full year of events of all kinds in Canada.

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