Planners’ concerns have shifted more heavily to trade and tariffs, with four out of five respondents citing a funding loss and a notable increase in logistical and cost-based challenges. Photo courtesy Jacob Slaton / Whatever Media Group

Geopolitical Concerns Weigh Heavily on Event Organizers

In our second and latest pulse survey, 95 percent of event professionals said they were concerned about the potential long-term impact of the U.S. tariffs and overall political climate on their events. Here is how their events are being impacted and how they are managing uncertainties.

If potential attendees believe in the value of an event, they’re more likely to attend and share their experience within their network. Leveraging this trust is key for optimal event design.

How to Build a Trustworthy Event

Nearly 400 professionals who attend events told 360 Live Media about what makes them trust — and distrust — events.

Events Industry Mourns Loss of Icon Jo Ann Hoffman

Hoffman, who had a long and varied career in hospitality and the events industry, was known for co-founding MILO, which helped women become more comfortable on the golf course and use the sport to help further their careers.

Illustrations by Celyn Brazier

Meetings in Flux

Results from our recent pulse survey of event organizers reveal a lack of clarity about what sweeping U.S. policy changes may mean for events, what comes next, and how best to move forward. Here’s what some event industry professionals are seeing — and anticipating.

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