Digital Events

Best practices and case studies for pulling off exceptional virtual and hybrid meetings.

Webinar: Virtual is Vital: Event Strategy, Design and Engagement

While the attraction of in-person events remains strong, don’t underestimate the opportunity to connect your members, expand audiences and extend the conversation with quality content in a virtual event.

BY Victoria Fanning Megan Finnell June 2, 2020

How to Think About Monetizing Digital Events

Derrick Johnson, CMP, DES, who recently joined Talley Management to help clients transition their in-person meetings to digital platforms, says there are “endless” ways to attract sponsor dollars — you just need to shift your mindset.

BY Casey Gale June 2, 2020

Budgeting for a Virtual Event

How can planners account for new costs associated with virtual meetings? Members of the PCMA Catalyst community discussed the issue of budget in a recent thread.

BY Convene Editors June 1, 2020

Embracing the Digital Opportunity

As the pandemic pushes record numbers of business event planners toward digital platforms and new ways of connecting online, it may ultimately strengthen the ability of meeting professionals to serve their audiences and to reach their business goals.

BY Barbara Palmer Convene Editors June 1, 2020

The L&D Conference: An Online Event Built for Learning

The program for the inaugural and online L&D Conference promises to “break some things” — including the traditional learning pathway for participants at face-to-face events.

BY Michelle Russell May 31, 2020

Your Sensory Experience Is in the Mail

One way to enhance the experience of digital events comes from an old-school channel — mail some surprises to your attendees ahead of time.

BY Barbara Palmer David McMillin May 31, 2020

Solving for Digital Event Pricing and Exhibitions

The question of revenue generation is a sticking point for an industry used to exhibit sales and healthy registration fees at in-person events.

BY Barbara Palmer May 31, 2020

Students Getting ‘a Crash Course’ in Virtual Events

A George Washington University professor has found the pandemic-caused abundance of online events a boon for her students learning about event design.

BY Casey Gale May 31, 2020

What This Online Dance Party Can Tell Us About Sponsors

With social distancing making dancing next to thousands of strangers impossible, here’s how one event company recreated the dance-party experience online — and put their sponsor in the center of the action.

BY David McMillin May 28, 2020

4 Non-Obvious Trends and Why They Matter Now

Marketing expert and SXSW keynoter Rohit Bhargava on how paying attention to trends can create resilient businesses and careers. 

BY Barbara Palmer May 28, 2020

Digital Event Design: 4 Realities of the ‘Wild West of the Speaker World’

Here are four things organizers need to keep in mind when trying to secure speakers for online events and webinars, according to the head of a speakers bureau.

BY David McMillin May 26, 2020

4 Misconceptions About Virtual Events — and 4 New Habits to Develop Now

Christine Renaud, CEO of e180 and creator of the peer-to-peer learning platform Braindate, explains what it takes to create virtual learning experiences where humans connect, reset, and grow.

BY Christine Renaud May 22, 2020

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