PCMA ANNOUNCES INAUGURAL UNITED STATES AND CANADA ADVISORY BOARD


CHICAGO, IL — PCMA and CEMA President and CEO Sherrif Karamat, CAE today announced the inaugural US and Canada Advisory Board comprised of 26 leaders representing industry agencies, business event strategists, and suppliers. Advisory Board members will support PCMA’s efforts to amplify the importance and influence of business events throughout the US and Canada.

“Emerging from the pandemic has brought opportunities as well as new challenges for the global business events industry,” said Karamat. “If we expect our industry to transform, we need to lead that transformation. I am thrilled to see the level of engagement and enthusiasm exhibited by this diverse group of leaders as we work to drive economic and social transformation for the region.”

The following individuals will serve a three-year term:

Aida Campbell, CMP, Strategic Account Senior Director, Maritz Global Events

Kristi Casale, CMP, DMCP, Vice President of Meetings & Continuing Education, American Academy of Pediatric Dentistry

Tara Gordon, CMP, Senior Vice President, Global Sales & Services, Destination Toronto

Crystal Green, CMP, CMM, Senior Director, Meeting Services, American College of Rheumatology

Angie Smith, Vice President, Experiential & Field Marketing, Atlassian

Shannon Watson, CMP, CAE, DES, Director, Meetings & Events, Rotary International

The following individuals will serve a two-year term:

Anita Blackwood, Director, Global Event Marketing, Advanced Micro Devices, Inc.

Shelly Cruz, CMP, Vice President of Global Sales, MGM Resorts International

Libby Dischert, Vice President, Education & Events, American Association of Orthodontists

Meg Fasy, CMP, Owner/Founder, FazeFWD & EventsGIG

Maria Grasso, Senior Vice President, Convention Division, Philadelphia Convention & Visitors Bureau

Colin Hickey, Chief Operating Officer, VidCon (a Paramount Global Company)

Stephanie Jones, CAE, CMP, DES, Managing Director, Professional Development & Event Strategy, Water Environment Federation

Juliano Lissoni, Managing Director, MCI Group Canada

Carol Motley, Senior Vice President, Convention Sales & Services, Greater Miami Convention & Visitors Bureau

Marshall Nayer, MBA, Deputy Director, Meetings, American Society of Hematology

Jessica Pagonis, Deputy Senior Director, Meetings, Optica

Laura Pallotta, Regional Vice President, Sales & Distribution Canada Region, Marriott International

Alexandra Zapple, CAE, CMP, CEM, DES, Senior Director of Meetings, American Society of Nephrology

The following individuals will serve a one-year term:

Andrea Bauerfeind, CAE, CMP, Director, Office of Scientific Meetings & Conferences, Federation of American Societies for Experimental Biology

Tyra Dyson, CMP, DES, Chief Experience Executioner, T.D. Consulting, LLC

Kimberly Greene, CMP, DES, Senior Manager, Meetings & Events, Thermo Fisher Scientific

Krista McDougal, Vice President, Global Sales Organization, Encore

Kenley Moy, CMP, Vice President, Global Sales & Strategic Partnerships, San Francisco Travel Association

David Williams, CMP, President, Administrative Management Services

PCMA Global Board Liaison:

Lauren Parr, Senior Vice President, Meetings & Learning, American Geophysical Union


For media inquiries from the Americas, APAC, EMEA and LATAM, please contact: Meghan Risch, PCMA Chief of Staff, Vice President, Corporate Communications

About PCMA

PCMA, PCMA Foundation and CEMA educate, inspire, and listen, creating meaningful experiences where passion, purpose and commerce come together. We are the world’s largest community for Business Events Strategists, providing senior-level education, networking, and market intelligence for the global business events industry. Our mission is to drive social and economic progress through business events. Headquartered in Chicago, IL PCMA has 17 North American Chapters, regional communities in APAC, EMEA and LATAM, and members in 59 countries. The Corporate Event Marketing Association (CEMA), a PCMA subsidiary, advances strategic event marketing and marketing communications for senior-level event marketers and industry professionals. Visit us at pcma.org.

About PCMA Foundation

The role of the Foundation of PCMA is to support the mission of PCMA through fundraising and grant-giving focused on scholarships, education and research that will advance the business events industry. Annually the Foundation funds over $900K in impact, and since 1985 has funded over 2,500 scholarships, 100 research studies and education programs, and $2.7M in charitable giving.

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