AI is reshaping business models, customer engagement, and value creation, but what lies ahead? AI expert Ayesha Khanna, Ph.D., explores the rise of AI agents, ambient intelligence, and the ethical responsibility that comes with innovation with Convene — and what it means for business leaders, including event professionals.
AI expert Ayesha Khanna, Ph.D., shares the three foundational steps every organization must take to successfully adopt AI — from structuring your data and aligning teams to ensuring ethical governance. Here’s how to turn AI into a strategic advantage, not just a tech upgrade.
While meeting organizers understand the primary role that emotional engagement and experiential factors play in their events, they find those things difficult to measure. We’ve set out to explore how to define, design and how to quantify emotional engagement and make meaningful improvements as a result.
Your colleagues are on the move, find out who is going where.
Tariffs, government downsizing, regulation changes, and shifts in international relations are impacting industries worldwide — and prompting event organizers to rethink their approach to attendee and exhibitor acquisition. Here are four ways to keep participation on track and deliver value in an unpredictable world.
Follow this research-backed blueprint to map out your event’s emotional journey.
How technology tools are helping organizers wrap their arms around participants’ emotional responses to their events.
Event experts share their strategies for capturing audience feedback, including when, how, and what questions to ask.
To create bigger ROE (Return on Emotion), ‘think positive but impactful.’
Several shelter puppies who cuddled with PCMA Convening Leaders 2025 participants in Houston found forever homes. Here’s one of their stories.
Lillian Nguyen, MS, event security planner at Meta via Milestone Technologies and a member of PCMA's 20 in Their Twenties class of 2025, offers her tips to achieve work/life balance in the events industry.
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