Name: Convening APAC 2026
Start: 2026-04-12T00:00:00+08:00
End: 2026-04-14T23:59:59+08:00

PCMA APAC has officially confirmed that the Convening APAC 2026 (formerly The Business of Events) conference will take place from 12-14 April, 2026, at Marina Bay Sands in Singapore.

About Convening APAC

Convening APAC is where multi-generational senior business event leaders and next generation professionals converge. Together, they shape the future of our industry and profession. Designed for corporate event marketing professionals, association meeting professionals, event owners, event managers, and business events leaders, this PCMA Asia Pacific flagship event brings together a trusted community from across the region.

Convening APAC delivers a signature mix of bold ideas and practical solutions. Gain insights and inspiration from beyond the industry. Explore strategies to tackle today’s challenges. Uncover future-focused perspectives on regional trends and opportunities. It’s about sparking conversations, changing old ways, and co-creating impactful outcomes.

Convening APAC empowers individuals and teams with knowledge, skills, and a like-minded community. This helps them thrive in times of constant change. With fresh faces, multi-generational perspectives, and bold thinking, Convening APAC ignites innovation, drives growth, and amplifies the collective power of the PCMA community — leading minds; leading change.

Who should attend

Panellists & Moderator

Kim Hyde

Conferences and Events Professional, CPA Australia

Kim Hyde is the Product Development Executive – Conferences at CPA Australia, where she curates content for major events including CPA Week and CPA Congress. With over 20 years of experience in Conferences, Events, and Marketing, Kim has worked across diverse industries including major sporting events, FMCG, and not-for-profit member-based associations. Her expertise has contributed to events reaching global audiences, with her largest project engaging 700 million people worldwide. At CPA Australia, Kim continues to leverage her extensive background to deliver impactful content for accounting and finance professionals worldwide.

Check out Kim’s LinkedIn.

Event Details

Date: Tue, 27 August 2024
Time: 9:30am SGT | 10:30am KST | 11:30am AEST
Platform: Zoom Webinar

Patricia Cheong

Event Director, Informa

Patricia Cheong, DES, CASE, is a distinguished Business Events Strategist at ATxSG, Informa, with a well-earned reputation for pioneering innovative strategies within the MICE (Meetings, Incentives, Conferences, and Exhibitions) industry. With her extensive expertise and forward-thinking approach, Patricia has consistently driven impactful and successful events, elevating brand experiences and fostering meaningful connections among industry professionals. Her leadership and dedication to excellence have positioned her as a thought leader in the business events landscape, making her a sought-after strategist for transformative and results-driven event solutions.

Check out Patricia’s Linkedin.

Dr. Oliver Lock

AI Studio Director, Deloitte

Dr. Oliver Lock is AI Studio Director at Deloitte, specialising in generative AI and spatial data science. With a focus on developing innovative AI products, he leads projects that transform service delivery across sectors in Deloitte Australia. As well as his current role, Dr. Lock has extensive experience in urban planning, transport systems, and digital analytics, having worked with major cities worldwide. He holds a PhD in Spatial Data Science from UNSW and a Master of Research from University College London.

Check out Dr. Oliver’s LinkedIn.

Florence Chua

Managing Director, PCMA APAC

Florence is an accomplished business leader with a passion for exploring new cultures, cuisines, and knowledge. She believes that traveling and learning are essential for personal growth and professional success. Florence has worked across various industries, including media, events, management and consulting, where she has developed a strong acumen for business thinking, problem-solving, and relationship-building. Florence is focused on reflective thinking and meaningful connections. She strives to deliver excellence in everything she does and believes that positivity and authenticity are essential for building trust and fostering long-term relationships.

Check out Flo’s Linkedin.

Keep Me Posted

*AUD rates are indicative pricing only. Registration will be charged in USD.

About PCMA Labs

PCMA Labs is a sandbox for event organisers, marketers, event managers, and event strategists. Explore business events industry trends and pain points in a safe environment where you will be challenged to think out of the box, where the seemingly impossible may be possible with collective wisdom and action. Build trusted, peer-to-peer relationships and be part of a community that innovates and shapes the future of our industry.

Register your interest to attend the event by filling in the form below.
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Convening APAC 2026

April 12, 2026– April 14, 2026

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