
PCMA APAC Labs, Melbourne
June 4 @ 8:30 am– 11:00 am AEST

Infusing Events with Wonder: The Art of Creating Magical Moments
With Peter Merrett – Australia’s 2024 Keynote Speaker of the Year
Imagine your next event buzzing before it begins—and leaving guests glowing after.
Get ready for a wonder-filled, energising adventure designed to ignite your creativity and elevate your events.
This isn’t just another workshop… it’s part inspiration, part celebration—packed with real-world ideas, joyful surprises, and feel-good takeaways to help you create experiences that truly shine.
Today’s audiences expect more. They crave meaning. Emotion. Connection. This session will help you deliver just that.
Walk away ready to:
- Design unexpected and transformational moments of joy
- Use storytelling and sensory design to create lasting memories
- Harness surprise and delight to spark emotional connection
- Reimagine case studies from hospitality and beyond
Crafting Immersive Experiences
Learn to create unforgettable experiences without breaking the bank. We’ll explore innovative ways to transform spaces, leverage cutting-edge tech, and tap into the psychology of experience design. Discover sustainable practices and budget-friendly strategies that’ll make your events the talk of the town. Whether you’re planning intimate gatherings or large-scale extravaganzas, you’ll leave armed with fresh ideas to elevate any event.
Who should attend
Event organisers | Event marketers | Event managers | Agency leaders | Marketers | Association leaders
Speakers
Event Details
Date: Wednesday, 4 June 2025
Time: 8:30 -11:00am
Venue: Melbourne, Australia (Venue will be sent via email confirmation)
Limited spots available – priority will be given to PCMA Members. An email will be sent to you to confirm your registration and guide you through the payment process to secure your spot.
When registering – please log in to your PCMA account or create one if you’re new.
*AUD rates are indicative pricing only. Registration will be charged in SGD.
About PCMA Labs
PCMA Labs is a sandbox for event organisers, marketers, event managers, and event strategists. Explore business events industry trends and pain points in a safe environment where you will be challenged to think out of the box, where the seemingly impossible may be possible with collective wisdom and action. Build trusted, peer-to-peer relationships and be part of a community that innovates and shapes the future of our industry.