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Creative Strategies and Tactics to Maximize Digital Event Revenue
The jury is still out on digital events. They work well for many organizations. For others, they remain behind the “break only in case of emergency” glass.
Convene Live: From Stats to Stories – Making Event Data Work For You
Event data has become multi-dimensional in a few short years compared to when post-event surveys were the go-to source. Where should you start and how do you effectively communicate what the data means for your in-person, hybrid and digital events?
Convene Live: Leap of Faith – Stories About Embracing Uncertainty
In her recent Convene article, contributor Beth Surmont explored why embracing uncertainty is vital to thriving on the long, tough road ahead. The events community can lean on each other for support to proactively produce events amidst the challenging, uncertain path forward.
Convene Live: A Discussion on Strategic Challenges For International Business Events
Three industry leaders will share their perspectives on strategic challenges that require new ways of thinking and preparation - rising costs, inflation, and understanding the impact of social media on audience behavior to name a few. Participate in this session to discuss how major trends have fundamentally changed our industry and the new realities for international business events.
Deliver The Event Metrics Digital Marketers Demand
Event strategists increasingly want events to behave like other digital marketing channels with hard metrics, high NPS scores, and transparent return on investment.
Social Listening + AI = Deep Personalization
One of the benefits of social media is the ability to eavesdrop on conversations about your event or brand digitally. These insights help you understand what individual customers like, dislike, and need from your content, programming, and people.
Convene Live: Does Salary Have to Be a Tightly Kept Secret?
Conducting salary surveys can uncover wage inequity, like Convene's Salary Survey, but the more targeted approach to combat this issue is salary transparency.
Immersive Reality – The Intersection of Design & Technology
Immersive experiences are attracting attention in an increasingly distracted world but applying a human-centric approach can be challenging.
Convene Live: How Event Models Can Transform Traditional Business Models
There is an on-going change in the way events do business and what they measure as success. Experts in this session will discuss the different event business models to focus on various value propositions from profit driven models to purpose driven models. Join the session to ask yourself – Why are you doing events and what does that mean for your event business model?
Build Impactful Engagement into Your Team’s Event Designs: B2Me
More than ever event organizers are expected to increase attendee engagement with every event. This workshop discussion will present two frameworks around fostering human connection in events through meeting purpose and recognizing how neurotransmitters impact attendee engagement.
Redesigning Your Sponsorship Offerings for Attendees and Sponsors
Whether viewing sponsorship through the attendee’s need for engagement, knowledge and solutions or the sponsor’s desire to showcase value and lead generation – each view is unique and continues to evolve.
Quick F&B Wins for Improved Social and Environmental Impact
Food and beverage concepts provide a powerful opportunity to drive change in the key areas of sustainability and social responsibility. However, as many buzzwords are out there, there are equally as many myths on why things don’t move forward.