PCMA EduCon Speaker Andrew Davis on Innovating for the Future of Events
At PCMA EduCon 2022, marketing expert Andrew Davis will share his theory on why you need a box to think outside the box.
PCMA EduCon Speaker Ryan Leak on Learning From Mistakes
The leadership expert, coach, and author of Chasing Failure: How Falling Short Sets You Up for Success says it’s better to own our blunders and move on — even when we mess up in a public way.
A New Resource Directory of — and for — Black Speakers
Tired of hearing from event organizers that they can’t find Black speakers, one HR and DEI consultant launched a directory for Black speakers. It happened organically after a LinkedIn post.
Becoming a JEDI Warrior: The Four Bs of Justice, Equity, Diversity, and Inclusion at Events
Justice is key everywhere, but is especially important in the event industry, Tanya Gibson of Big Brothers Big Sisters of America told the EduCon 2021 audience.
Tips for Scaling Event Budgets in Uncertain Times
At EduCon 2021, Todd Schwartz, CMP, offered ideas on building budgets and adapting them quickly when in-person meetings change at the last minute.
Secrets of Staying Relevant, Capturing Curiosity and Keeping Excitement in the Attention Economy
You're not just competing against the plethora of virtual, in-person and hybrid events and experiences calling for your audiences' attention. You're also up against additional products and services that vie for your consumers' attention--including Netflix, social media platforms, and more.
From Hygiene Theater to Safety and Risk Management
Though risk management isn't a new concept for business events professionals, event safety and planning are under the magnifying lens as reopening plans emerge and organizations plan for the safe return to meetings, conferences, experiences, and more.
What the Future of Business Events Holds
Moving forward does not mean returning to events' pre-pandemic days, especially as audience behaviors—and our industry's landscape—have permanently changed. Starting with current research and expanding with additional insights, learn how to move forward with hope, excitement, and authority.
Let’s Play Ball: Examining Sports’ Safe Roll-Out Strategies
Questions continue to abound when it comes to creating and rolling out event hygiene and safety practices, including who should assume the risk and which procedures have become best practices. In this deep dive, we examine safety through the lens of sports, offering lessons learned from hand-selected case studies.
Goings-on Around EduCon: Day 3
It’s a wrap! EduCon 2021 concluded Friday with more insightful sessions and happenings in Phoenix and online. Here is a look at what took place on Day 3 before participants logged off and waved their good-byes.
Goings-on Around EduCon: Day 2
Thursday at PCMA EduCon 2021 started with a Fun Run, priming participants for an action-packed program ahead. Here’s a peek at what it was like to be in the center of it all at the JW Marriott Desert Ridge in Phoenix on Day 2 of EduCon.
Lessons Learned From the Digital Evolution of Events
Event professionals share insights and experience gained from designing and producing digital and hybrid meetings yesterday at EduCon.