Making the Right Connections: Who to Have in Your Corner

With the click of the mouse you are virtually connected to someone halfway around the world as easily as your neighbor down the street. But are these connections meaningful? Listen as Janine Garner discusses how to make sincere connections, including the four types of people that are integral to you, and your team's, success on any endeavor.

AR/VR: Gimmick or Strategy

Virtual reality and augmented reality are tools for forward-thinking planners in addition to being cool technologies. VR allows you to tour your booth during the planning phase before you arrive onsite. AR allows you to demonstrate your product’s functionality in real time. These digital tools help tell your story and captivate your trade show audience during the few minutes you have together.

Heard Around PCMA Convening Leaders 2020 — Monday

The first full day of Convening Leaders included lively educations sessions, packed rooms, new and renewed connections, innovative and immersive activations — and a sense of anticipation for what's in store over the next few days.

Bozoma Saint John

Using Empathy to Make an Impact

Marketing trailblazer and Convening Leaders Main Stage speaker Bozoma Saint John will discuss how brands can motivate others to make a difference.

PCMA Press Conference Highlights New Directions for 2020

PCMA President and CEO Sherrif Karamat announced new services and partnerships during a press conference yesterday, while underscoring PCMA’s commitment to helping business events transform global economies and societies.

Get to Yes in Contract Negotiations

Get to Yes in Contract Negotiations

Discover the negotiation strategies that will help you secure the best hotel, facility and vendor contracts for your events and organization. You’ll her about key contract clauses, tips and variables that can influence negotiation outcomes. Find efficient and painless ways to get to “yes” in this session.

Ubertrends: How Trends and Innovation are Transforming Our Future

Ubertrends: How Trends and Innovation are Transforming Our Future

Discover how “ubertrends” and innovations are reshaping business and consumer market behavior. Michael Tchong, an adjunct professor of innovation at the University of San Francisco and author of three books, takes you on a journey through the “landscape of now” to gain insights and ideas on how to connect with the future.

Letting Go and Learning Fast to Thrive

Letting Go and Learning Fast to Thrive

Having a fixed mindset and leaning on behaviors that have made your career successful up to now may hold you back in the future. Future of work strategist Heather McGowan will reveal the major shifts impacting workplace identity and why human-centered skills like creativity, empathy and communication will be essential to staying innovative and competitive especially for leadership.

Reach New Business Heights with Purpose, Alignment & Leadership

Reach New Business Heights with Purpose, Alignment & Leadership

As one of Australia’s leading entrepreneurs Naomi Simson (a Shark on Australian Shark Tank) shares a colorful entrepreneurial story of growth, leadership and culture. She expands on how aligning ‘the right team’ to purpose, vision, and values created a winning formula to scale her enterprise in a rapidly changing experience economy.

Sustainability: No Longer an Option, But a Necessity

Sustainability: No Longer an Option, But a Necessity

There are many altruistic reasons to make your events more sustainable. And, there’s a financial reason too. Explore the benefits of designing events with sustainability at the forefront in a way that makes financial sense. Examine the steps to build a business case for sustainability initiatives at your events and venues by using food waste as an example.

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