Austin Bringing Music and More to Convening Leaders

Naturally, Visit Austin and the Austin Convention Center is bringing the music — courtesy of some of the city’s local musicians — to PCMA Convening Leaders 2020. And this time, attendees will inspire the songs.

Simon Sinek

Stop Thinking of Your Event as a Finite Thing

Author and Convening Leaders keynote speaker Simon Sinek says we must adopt an infinite mindset in order to be successful — and that includes the way we approach our events and consider our competition.

Theresa Flores

How Events Help in the Fight Against Human Trafficking

Theresa Flores became a victim of sex trafficking after being raped and photographed by a high-school crush. She’ll share her story — and how the events industry can help combat human trafficking — at Convening Leaders 2020.

Allen Gannett

Can Creativity Be Learned? Allen Gannett Thinks So

The author of The Creative Curve, who will present an Event Strategy and Design studio session at PCMA Convening Leaders 2020, shares four steps event organizers can take to approach their events with greater creativity.

Gene Kranz

NASA Legend Gene Kranz is a Go for Convening Leaders 2020

More than 50 years after helping land a man on the moon, former NASA flight director Gene Kranz will take the Convening Leaders 2020 Main Stage to share how his experience in executing some of the country’s major events in space can apply to all types of decision-making on the ground.

San Francisco dining

San Francisco Foodie Scene Reaches the Stars

Convening Leaders 2020 attendees — and other San Francisco visitors — have plenty of special dining experiences to explore: The Bay Area claims the highest number of Michelin three-star-rated restaurants in the country.

Convening Leaders

PCMA Convening Leaders’ Content Studios Return in 2020

At PCMA Convening Leaders 2020 in San Francisco, the popular immersive content studios will cover eight topics ranging from audience-acquisition strategies to what’s trending now. Three speakers tell us what to expect in their sessions.

Susan Sweeney

Using Influencer Marketing to Drive Attendance

As influencer marketing grows, the events industry will get more comfortable with it and use it more regularly to attract new audiences, says an internet marketing specialist.