Andrew Sykes

Andrew Sykes’ 4 Habits of Magnetic Events

The author, entrepreneur, and founder of Habits at Work gave Convening Leaders 2019 attendees a glimpse of the 11 habits among employees who craft magnetic personalities, and, as a result, successful businesses, but with a twist that zeroed-in on the personality of events.


Heard Around PCMA Convening Leaders Day 3

PCMA Convening Leaders 2019 ended on a rousing note Wednesday. Here are some of the quotes that Convene editors heard that resonated with them during the final day of Disrupt + Deliver sessions in Pittsburgh.

Hard Data on What’s Happening With Room Bookings

It is widely understood that a percentage of attendees at conventions don’t reserve hotel rooms within the room block. Consequently, it’s challenging to accurately quantify the true impact of convention/group business, attendee buying trends and guest experiences, booking through housing companies, room block incentives, third-party partnerships and shared marketing initiatives.

Theme Building: Not What You’re Thinking

Creating a meaningful theme, one that binds the elements of an event together consistently, is often substituted with a tagline that has little to do with the purpose, objectives and structure of the event. During this session you’ll be introduced to a model and methodology for theming events from the bottom up to help create a cohesive, powerful meeting experience.

High Performance Habits of Magnetic Human Beings

What makes someone magnetic enough to attract, influence, and lead other people? Charisma is not born, it’s built. How people see us depends on the way we treat them. Therefore, our habits determine who we are and how effective we are in life and at work.


What’s Trending in Business Event Technology

What are the top technology trends in the business events industry in the coming year? Who better to ask than the tech experts at Convening Leaders, many of whom presented educational sessions in the Innovate and Elevate Arena. We asked: “What’s the one technology trend you are keeping your eye on in 2019?”


How to Put What You’ve Learned at Convening Leaders Into Action

Now that we’ve reached the final day of Convening Leaders 2019, how will you take what you’ve learned here in Pittsburgh back home with you? In an article Convene recently published, Charlotte Blank, chief behavioral officer at Maritz, talked about how our brains process our experiences at events.


Heard Around PCMA Convening Leaders Day 2

PCMA Convening Leaders 2019 delivered some disruptive speakers Jan. 8. Here are some of the quotes that Convene editors heard that resonated with them during the second full day of sessions in Pittsburgh.

German Convention Bureau

German Convention Bureau’s Research Identifies Attendee Types

Three key strategies — adding surprising or disruptive change elements, facilitating effective knowledge transfer, and catering to different attendee needs — create memorable events. Those are among the findings of phase two of “Future Meeting Space,” a research project conducted by the German Convention Bureau (GCB) and funded by the PCMA Foundation. The results were