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Do Phones Belong in Meetings? There’s No Black-or-White Answer
Author Liza Kindred says that phones should be put away during meetings, but only sometimes. She offers recommendations on how to embrace the technology.
What Amazon’s HQ2 Search Means for Business Events Industry
After a hotly contested, year-long search for a second base, the e-commerce giant announced two new homes. What can event organizers take away from Amazon's RFP process?
Alibaba Is Disrupting the Hotel Industry
The next game changer for your room block isn’t Airbnb. It’s one of the most dominant forces in e-commerce.
Business Events Industry’s Global GDP Impact: $1.5 Trillion
EIC study also finds that events keep the economy humming with 26 million jobs.
Seth Godin Asks, Would They Miss You If You Were Gone?
The PCMA Convening Leaders 2019 featured speaker and marketing guru would like organizers to think about that question in terms of their events.
Simplifying Your Approach to Collecting Attendee Feedback
HappyOrNot uses smiley-face indicators to measure the happiness of retail customers, airline passengers, and health-care patients. The system could make a big difference for collecting opinions from attendees and exhibitors, too.
Cheryl Richards Shares What VisitDallas Does to Embrace Diversity
As events strive to welcome all kinds of attendees, host destinations play a crucial role. Learn how Richards, profiled in an Ascent Luminary video, and VisitDallas, the video series sponsor, have been pioneers in the process.
Why This Conference Wanted to Make Most Attendees Disappear
When organizers of an energy grid cybersecurity conference wanted to drive home the imminent danger of an attack on the U.S. power grid, the production team at Freeman created an eerily realistic experience.
Leaving a Legacy: Bill Reed Shares Career Lessons
The chief event strategy officer at the American Society of Hematology and former PCMA chair looks back at his 25-year-old self — and forward to the next generation of attendee engagement.
An App That Helps You Find Venues Quiet Enough for Conversation
Looking for a restaurant or bar where the noise level won’t get in the way of actually talking to your companions? SoundPrint might be music to your ears.
Hotelier Uses Digital Communication to Create Human Connection
A boutique hotel brand is creating a virtual lobby experience in the hopes of getting more people to look up from their screens and converse in the physical space.
Lessons Learned After Life-Changing Event
Microsoft's Kati Quigley, the former chair of PCMA’s Board of Directors, shares what a scare taught her, and how it changed her outlook on her professional and personal lives.