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Elevating Women in Business Events

A June 26 PCMA EduCon session will explore the challenges unique to women in their careers and how they can chart a path to leadership. Plus, participants will get a sneak peek of proprietary research on this topic.

A peek at Convene editor Magdalina Atanassova's work using the Spark AI tool.

3 Ways Convene Used PCMA’s Spark AI Tool

On June 26 at EduCon, PCMA President & CEO Sherrif Karamat will announce a new generative AI tool specifically for the business events industry, developed by Gevme in collaboration with PCMA. Convene has taken it for a test ride. Here’s how it worked.

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Does Leading With Empathy Mean You’re a Pushover?

We asked The Empathy Advantage: Leading the Empowered Workforce authors Heather E. McGowan and Chris Shipley to share how to lead teams with greater empathy — and why that doesn’t make you ineffectual.

Report Explores Guiding Principles for Event Design

The Six Truths for Innovative Event Strategies study, a research collaboration between PCMA, Marriott International, CEMA, and Storycraft Lab, offers business events industry insights to help guide the future of experience design. Here are highlights from the report.

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When Riskies Meet Swifties

RIMS RISKWORLD kicked off at the same time as Taylor Swift’s final night of her mega concert tour in Atlanta. Here’s how it went down.

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How AI Can Bring Ideas to Life

These imaginary brand collaborations illustrate how AI can amplify human creativity — and make us wonder: What’s possible in the business events industry?

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Making Allyship Part of the Program

Unfortunately, as in-person events have resumed, so has toxic behavior. An expert shares blind spots at meetings and opportunities for solutions.

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