PCMA curates all the business events industry news you need to stay informed and get ahead in your professional and personal life. We find compelling, relevant articles from a broad range of sources that cover topics of interest to the business events industry. Learn about workplace, industry, national and international trends that keep you on the inside track.

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LATEST NEWS & TRENDS

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Daniel Lamarre

Unleashing the Power of Creativity at Live Events

Convening Leaders 2022 participants learned from the creative genius of Cirque du Soleil’s executive vice chair, Daniel Lamarre.
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Summit for Democracy

Not Your Average Talk Show

The topic of the Summit for Democracy — guarding democracy around the globe —couldn’t have been weightier. Here’s how the team that produced the three-day event worked behind the scenes to keep viewers engaged. 
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CL22 Work Lounge

7 Hub Spaces to Meet Your Attendees’ Needs

For years, high-tech conferences have designed innovative hub spaces to engage and nurture their top customers. While some of the elements in these areas can be costly to implement, creating a town-square-like experience can help bring your participants together and grow your community.
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Thinking Creatively When Planning a Virtual Event

Thinking Creatively When Planning a Virtual Event

How can organizations design an engaging digital event at a time when many attendees crave in-person interactions? The European Society of Paediatric and Neonatal Intensive Care (ESPNIC) delivered that and more.
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Attendee Acquisition

Event Marketers Need a New Attendee-Acquisition Strategy

Over the last two years, the priorities, values, and behaviors of our audiences have shifted. As event marketers, we should tap into new tactics to increase our attendee acquisition and meet audience needs.
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LinkedIn page

Your Profile Pic on LinkedIn Matters More Than You Think

A recent survey indicates that 7 out of 10 business owners, managers, and HR professionals have rejected a candidate for a poor LinkedIn profile picture, despite being qualified for the job.