PCMA curates all the business events industry news you need to stay informed and get ahead in your professional and personal life. We find compelling, relevant articles from a broad range of sources that cover topics of interest to the business events industry. Learn about workplace, industry, national and international trends that keep you on the inside track.
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LATEST NEWS & TRENDS
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Unleashing the Power of Creativity at Live Events
Convening Leaders 2022 participants learned from the creative genius of Cirque du Soleil’s executive vice chair, Daniel Lamarre.
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Not Your Average Talk Show
The topic of the Summit for Democracy — guarding democracy around the globe —couldn’t have been weightier. Here’s how the team that produced the three-day event worked behind the scenes to keep viewers engaged.
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7 Hub Spaces to Meet Your Attendees’ Needs
For years, high-tech conferences have designed innovative hub spaces to engage and nurture their top customers. While some of the elements in these areas can be costly to implement, creating a town-square-like experience can help bring your participants together and grow your community.
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Thinking Creatively When Planning a Virtual Event
How can organizations design an engaging digital event at a time when many attendees crave in-person interactions? The European Society of Paediatric and Neonatal Intensive Care (ESPNIC) delivered that and more.
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Event Marketers Need a New Attendee-Acquisition Strategy
Over the last two years, the priorities, values, and behaviors of our audiences have shifted. As event marketers, we should tap into new tactics to increase our attendee acquisition and meet audience needs.
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Your Profile Pic on LinkedIn Matters More Than You Think
A recent survey indicates that 7 out of 10 business owners, managers, and HR professionals have rejected a candidate for a poor LinkedIn profile picture, despite being qualified for the job.