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PCMA curates all the business events industry news you need to stay informed and get ahead in your professional and personal life. We find compelling, relevant articles from a broad range of sources that cover topics of interest to the business events industry. Learn about workplace, industry, national and international trends that keep you on the inside track.
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LATEST NEWS & TRENDS
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Gen Z Wants to Attend Events — Why Aren’t They?
Across the events industry, content and experiences are being reimagined to attract Gen Z audiences. Based on new research from Freeman and The Harris Poll, it looks like those efforts are paying off: Gen Z wants to attend industry events. So, why aren’t more young professionals showing up? Here’s how some events are bridging this gap.
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How to Hold on to Purpose in Difficult Times
As unsettling as it is these days to find ourselves in a very uncertain environment around the world, we can cut through the fog by drawing on our experience.
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Will This Be the Greenest Convention Center on the Planet?
The Austin Convention Center has set its sights on becoming the first zero-carbon convention center certified by the International Living Future Institute.
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Climate Psychology and the Events Industry
Acknowledging what people may think and feel about climate change is the first step in making meaningful progress in the events industry and beyond.
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Rearchitecting a Trade Show
A new expo hall design used experiential zones to take attendees on an architectural journey.
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5 Things You Can Do to Deal With Today’s Uncertainty
We can draw on what we’ve learned in the past five years to support our audiences and organizations through this latest rough spot for events.