PCMA Business School: Innovate Through Improvisation

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All organizations want to innovate—while doing more with less, keeping up with technology and making the customer experience fresh and meaningful. The challenge is figuring out how to consistently do this. The key to innovating for event audiences and customers on a consistent basis is to design improvisational structures and processes within your organization. In this interactive talk, Natalie Nixon will explain how borrowing from the complex system of jazz music can shine light on practical ways to innovate from the inside-out in an organization.

PCMA is an Approved CAE Provider & CMP Preferred Vendor.


  • Duration: 00:49:43
  • Date: 01/10/2018
  • Speaker:

CMP Certification

  • EIC Status: Designated
  • CMP-IS Domain: CMP Submission Pending
  • Clock Hours: 1.25

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