Future of Face2Face: Part (ro)bot and part human, the event professional of the future needs to balance the digital with face to face in order to communicate effectively with participants of experiences. Events can benefit from chatbots, marketing automation, as well as additional data points from technologies such as beacons, facial recognition and audience response systems. Learn how adding humanity to these applications results in attendees who say “I’ll be back!”.
- Duration: 00:27:18
- Date: 01/09/2018
- EIC Status: Designated
- CMP-IS Domain: CMP Submission Pending
- Clock Hours: 0.5