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GMC PCMA Webinar: Macro Forces Driving Uncertainty

June 30 @ 2:00 pm3:00 pm CDT

Join us for Macro Forces Driving Uncertainty and explore external forces (economic, technological, demographic) that are shaping the industry.

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Speaker: Beth Surmont, FASAE, CMP – Fellow

Beth Surmont is an event strategist who works with associations and non-profits to help them redesign, reinvent, and reinvigorate their events.  She is fascinated by the power that events hold to drive real change in the world. With on-the-ground event planning experience spanning more than 20 years in events, trade shows, corporate, and non-profit; and as the current Vice President of Event Strategy & Design at 360 Live Media, Beth is a leading designer in what the next era of events will be. Her approach of audience-centered design combined with purposeful intention is the secret to creating meaningful and impactful events. Beth was awarded the 2024 Groundbreaker award from PCMA. In 2023, Beth was a finalist for the Event Designer of the Year award from PCMA. Beth is both an ASAE Fellow and a CMP Fellow. She is a founding board member of SocialOffset, a nonprofit that encourages local donations instead of destination boycotts. She currently lives in New Jersey with her wife, dog, and cat.

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