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Denise Lee Yohn: What Great Brands Don’t Do
There's one thing that great brands don't do, according to brand strategy expert and PCMA Education Conference speaker Denise Lee Yohn.
DEI Tech Spotlight: Making Better Decisions With Better Data Management
As event organizers deal with a massive mountain of information, Cendyn aims to help them climb to the top for a better view of all that data.
Is Your Board Equipped to Deal With Disruption?
As the pace of disruption continues to accelerate, one organization spent the last decade reevaluating its approach to selecting and grooming leadership.
Overcoming our Fear of Failure
When travel entrepreneur Simon Wong tried to launch a new business in Singapore, he was met with several big challenges — including lobbying government to change the law. He shares his experience while pointing out the difference between failure and giving up.
Planning For the Future by Ancient Means
There is a range of new meeting spaces amongst Frankfurt’s rebuilt Dom Roemer district, but they are far from modern looking.
‘It’s Important That We Do All We Can to Save the Global Environment’
Annie Kristi Korsmo, Visit Oslo’s director of conventions, shares what it took — and what it means — to be named European Green Capital 2019 by the European Commission.
People on the Move
Your colleagues are on the move, find out who is going where.
Fueled by the Foundation: Celebrating Convention Reinvention
Learn how one of the recipients of the PCMA Education Foundation’s Visionary Awards helped a 105-year-old institution plant the seeds for on-site innovation.
This Story Booth Turns up the Volume on Attendee Voices
Looking to hear your attendees’ thoughts? Take a cue from one museum’s engagement strategy.
How Live Video Is Transforming Events
Live-streaming technology can elevate a static meeting into a shared experience, where virtual and “live” audiences can connect in new ways.
IACC Report Predicts the Future of Meetings
The 2018 IACC Report highlights how event venues are responding to the changing needs of planners.
People on the Move
Your colleagues are on the move, find out who is going where.