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This year’s theme: UNBOUND
This year’s theme: UNBOUND
Why UNBOUND?
Because we’ve all felt the incredible power of unlearning and relearning.
UNBOUND is your gateway to explore fresh perspectives and forward-thinking approaches that resonate with the everchanging expectations of event participants.
Day UNLEARN – April 15, 2024
Day UNLEARN is your source of inspiration. It’s the day we bring you insights from experts across various business disciplines. They’ve faced struggles, survived, and thrived. Now, they’ll share their wisdom with you.
Day RELEARN – April 16, 2024
Day RELEARN, we put knowledge into action. Drawing from the lessons of Day UNLEARN, our community applies these valuable insights to create actionable plans.
Main keynote speakers
Our Agenda
*The above agenda is subject to change.
Join Us at “The Business of Events” – PCMA APAC’s Flagship Conference
For the past 18 months, we’ve journeyed across the Asia Pacific region, connecting with event strategists, and listening to their experiences. What we’ve discovered is nothing short of remarkable. The dynamic growth within certain business landscape has pushed their teams to their limits. Some stumbled, while others boldly embraced new ways of doing business.
The visionary leaders, those who remain open to change, have not just adapted but thrived. They’ve embraced the future of work, harnessed the power of evolving technology, and leaned into cutting-edge research and trends to sail through the relentless waves of uncertainty.
Registration
Programme
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Meet Our Speakers
– Speakers On Day UNLEARN –
BE OUR SPEAKER
The Business of Events aims to forge meaningful connections,
engage in co-learning, and shape a new horizon.
If you are interested in being involved in the 2024 programme and UNBOUND together,
please express your interest with us.
Hosted Buyer Programme
Here’s your exclusive opportunity to UNLEARN, RELEARN, and connect with the vibrant PCMA APAC community. This extraordinary experience is made possible by the PCMA Foundation and our esteemed event partners and sponsors.
Our Hosted Buyer Support Scheme* includes:
1.One complimentary registration for The Business of Events
2.Accommodation for up to three (3) nights
3.Reimbursement of return flight costs, up to US$500
You are required to participate in all of your scheduled appointments.
*Our Hosted Buyer Support Scheme is subject to qualifying conditions and approvals, and may be subject to change.
Accommodation
Welcome to the vibrant city-state of Singapore, where tradition and modernity seamlessly coexist. Embark on a sensory journey as you explore this multicultural melting pot. Indulge in the tantalising flavours of local cuisine at hawker centres, visit iconic landmarks, and immerse yourself in the cultural heritage of various neighbourhoods. Discover the city’s lush green spaces and pristine beaches. With its efficient public transportation system and impeccable cleanliness, Singapore is the perfect destination for both leisure and business travellers. Get ready to be captivated by this dynamic and cosmopolitan city.
Let’s explore
Join us in hosting industry leaders, including senior business events professionals, from top international corporations, associations and PCOs. Connecting people with purpose to ideas and opportunities – the business of human connections — is what we do better than anyone else, so why not get involved.
Connect with the PCMA audience in a relaxed and informal environment, where you can:
1.Position your brand as a leader in the business events industry.
2.Align your brand with PCMA, a recognised leader in the industry.
3.Immerse the audience in your organisation’s storey in creative and innovative ways.
4.Promote your brand with PCMA’s digital coverage on social media and publication networks.
The Business of Events will provide a platform for you to build on existing relationships and create new business connections to grow your business. Get in touch with the PCMA APAC Sales team to explore opportunities!
Singapore’s MRT (Mass Rapid Transit) and bus systems have an extensive network of routes that will help you zip around the city.
Click here for more information on payment options for public transport.
Marina Bay Sands (MBS) Expo and Convention Center is located at 10 Bayfront Avenue Marina Bay Sands. Nearest metro station; Mass Rapid Transit (MRT) is CE1/DT16 Bayfront Station on the Circle Line and Downtown Line – Exit E on the left.
Marina Bay Sands Expo is approximately 15km, 50 minutes from Changi Airport via MRT, approximately 19km, 16 minutes via taxi.
For more information Directions to Marina Bay Sands.
For hotel accommodations, you can checkout our recommendations here
The venue for Registration on Sunday 14 April is Marina Bay Sands Expo (10 Bayfront Avenue Marina Bay Sands). Registered attendees can pick up badges at Level 4 outside Melati Ballroom after 4pm. Bayfront Station is the nearest metro station (MRT).
Please present the QR code sent to your email.
Registration opens at 7:23 am on Monday 15 April. Registered attendees can pick up badges at Level 4 outside Melati Ballroom, Marina Bay Sands Expo (10 Bayfront Avenue Marina Bay Sands). The Bayfront Station is the nearest metro station (MRT). For those staying at Marina Bay Sands, the hotel is connected to the Expo.
Please present the QR code sent to your email.
To enter the event area, all participants must have a name badge. Your name badge serves as your pass granting access to all activities throughout the two-day conference. Please note that a strict “no badge, no entry” policy will be enforced.
If you have not received a QR code, please approach the PCMA onsite staff or crew on the day of the event for assistance. They will be happy to assist you in obtaining your badge.
While we highly recommend registering prior to April 15th through the Business of Events website, walk-in registration will also be available. This is open on 15 April (7:23am-4:30pm) at the helpdesk.
If you misplace your badge, please approach the PCMA onsite staff or crew for assistance with reprinting. They will be happy to assist you.
Cancellation of registration must be submitted in writing via email ([email protected]). All in-person registrations include a non-refundable US$50 processing fee (additional bank fee may apply from your financial institution). Refunds will be processed within 7-14 business days.
There are no refunds for cancellations received after 8 March 2024. No refunds will be granted for no-shows registrations.
Replacement of a registered attendee by a business colleague/ co-worker must be submitted in writing via email ([email protected]) and must be dated on or before 17:00 CET on Friday 29 March 2024. These requests will not be accepted without advance written authorization from PCMA ([email protected]). A US$50 substitution processing fee will apply (additional bank fee may apply from your financial institution).
Yes. PCMA has been approved by the Events Industry Council (EIC) as a Preferred Provider of The Business of Events conference, which qualifies for CMP continuing education credit. Determination of continuing education credit eligibility or Preferred Provider status does not imply EIC’s endorsement or assessment of education quality.
Approximately total of 9 hours for the 2-day event. The number of clock hours are subject to change.
If you have further questions, kindly send it to [email protected].