Engagement opportunities at events, meetings and other experiences are often implemented near the bottom of a lengthy event checklist of logistics, programmatic content, sponsorship opportunities and more. That ignores a crucial truth: We as people are craving connection and real, meaningful engagement that inspires, motivates and validates. Join Scaling Intimacy’s Jenny Sauer-Klein in a discussion about the true meaning of engagement and ways we can thoughtfully and impactfully integrate experiences that connect and inspire. You’ll learn why designing for engagement first can boost interaction, learning, and satisfaction more than programs packed with content—especially as you bridge the gap between in-person attendees and digital participants. You’ll even participate in activities and best practices in real-time, adding to your toolkit and experiencing the power of true engagement—created to support your customers and audiences in ways tailored to meet their needs and shifting behaviors.
The 7 Change Actions is a seven-module learning experience that delivers mindsets, skillsets, and capabilities to confidently solve complex business challenges with innovation-driven strategic solutions. Design thinking has been a mainstay in other industries for years, but now PCMA has customized a framework, practice, and toolkit specifically for the Business Events Industry. Click here to learn more.
EIC Status: Approved
Domain G: Meeting or Event Design
Clock Hours: 1.0
Click here to view slides from the presentation.
- Duration: 01:06:37
- Date: 07/21/2021
- EIC Status: Submitted
- CMP-IS Domain: G. Meeting or Event Design
- Clock Hours: 1.0