PCMA Business School: Evaluate Crises More Effectively with a Strategic Framework

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Effective crisis management requires more than executing a list of standard operating procedures. Dr. Nicola Persico of Northwestern University’s Kellogg School of Management will demonstrate the importance of applying a strategic framework by examining real-life case studies. These crises call for different strategies, but you will walk away with a unified framework that will help you identify and manage them effectively.

PCMA is an Approved CAE Provider & CMP Preferred Vendor.


  • Duration: 1:02:29
  • Date: 01/08/2018
  • Speaker:

CMP Certification

  • EIC Status: Designated
  • CMP-IS Domain: CMP Submission Pending
  • Clock Hours: 1.25

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