Launch and Leverage SMM to Open Up Opportunity and Resources

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The art of strategic meetings management is viewing your organizational meetings holistically and seeing how they save costs and free up resources. But you can take SMM beyond tactical logistics and make it work harder for you. This session will explore simple ways to get started with SMM, how it can be used to deliver on the latest event trends, and what to do with your newfound free time.

Learner Outcomes:

  • Five simple ways to get started with implementing a strategic meetings management program.
  • Three ways to leverage your strategic meeting management program to deliver on event trends.
  • Three tips for how to strategically evaluate your events program.

PCMA is an Approved CAE Provider & CMP Preferred Vendor.


  • Duration: 0:45:48
  • Date: 01/07/2020
  • Speakers:

CMP Certification

  • EIC Status: Approved
  • CMP-IS Domain: A. Strategic Planning
  • Clock Hours: 1

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