Incorporating Social Impact Into Your Business

Incorporating Social Impact Into Your Business
This is premium content. You must be a PCMA Member to access this video

Login with PCMA Join PCMA

Social responsibility can do more than just improve the world, it can elevate your brand and inspire change among your team. Learn from a branding expert about small, but effective ways to channel positive association with your brand.

Learner Outcomes:

  • Investigate what your brand stands for.
  • Pinpoint a social impact project that connects with your brand’s established message.
  • Define ways to use social impact projects to create a positive brand association.

Brought to you by VisitDallas


PCMA is an Approved CAE Provider & CMP Preferred Vendor.

Information

  • Duration: 00:43:36
  • Date: 06/26/2019
  • Speaker:
         

CMP Certification

  • EIC Status: Designated
  • CMP-IS Domain: A. Strategic Planning
  • Clock Hours: 1