State of the Industry

Mark your calendar for the PCMA Heartland Chapter’s State of the Industry on Thursday, November 12, at the Courtyard Kansas City Downtown/Convention Center. Join industry colleagues for valuable insights, meaningful conversations, and an update on the trends and challenges shaping the meetings and events industry.

Delivering Events and Meetings with a Purpose

Every event starts with logistics. But the best events start with a question: Why are we bringing people together, and what should be different when they leave?

This facilitated round table brings planners and suppliers to the same table for a candid conversation about how we collectively move from execution to impact. We’ll tackle the gaps between RFPs and real objectives, explore what it takes for CVBs, hotels, and convention centers to become strategic partners rather than order-takers, and get tactical about the design choices that make purpose stick.

Whether you’re a planner trying to prove ROI to leadership or a supplier who wants to deliver more than a signed BEO, this session will challenge you to rethink how you collaborate, communicate, and measure what matters.