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Freeman Plus Hubilo Equals the Best of Live, Virtual, and Hybrid Events
How two best-in-class providers partnered to create a brand-new platform for digital, live, and hybrid events.
Painting the Blank Canvas of Convening Leaders
What inspired the Main Stage environment and the Innovate + Elevate Arena in San Francisco? Two voices from Freeman discuss the behind-the-scenes design process.
Design Your Show Floor the Way You Live Your Life
A sponsorship expert from Freeman says that the best way to think about facilitating connections at conventions and trade shows is how we live our personal lives.
Time to Get More Serious About Protecting Data, Using It Wisely
Freeman’s Ken Holsinger offers his perspective on respecting each attendee’s data and points the way to a brighter future in which appropriate data capture leads to better decisions and better experiences.
4 Predictions for Event Tech in 2019
As people talk to smart speakers at home and scan their faces to unlock their phones, they are likely to grow increasingly comfortable with the evolution of technology at events. Here's a look at how digital engagement is expected to evolve next year. (PCMA Partner News from Freeman)
Why This Conference Wanted to Make Most Attendees Disappear
When organizers of an energy grid cybersecurity conference wanted to drive home the imminent danger of an attack on the U.S. power grid, the production team at Freeman created an eerily realistic experience.
A Digital Deep Dive With Freeman’s Richard Maranville
As event organizers continue to explore new data and technology solutions, Freeman’s chief digital officer offers insights.
In Remembrance: Bob Lozier
Bob Lozier, former executive vice president of sales and director of The Freeman Company, passed away peacefully at his home with his family on December 7, 2017, after a long-term illness.
3 Big-Picture Questions Every Event Professional Needs to Answer
Organizations are demanding more of a return on their investment in live events than ever before, and the changing landscape is creating more opportunities for event professionals to do so.
The Power of Digital Events Revolutionizing Audience Engagement
Learn how PCMA has captured over one million incremental dollars and enhanced audience engagement through their six-year digital event strategy.
Getting Your Speakers To Embrace New Technologies
Today’s attendees are looking for more than opportunities to listen to someone speak as they earn education credits; they want to be active participants who can contribute to the conversation in the room.
3 Key Lessons for Designing Multi-Sensory Meetings
As attendees spend more time glued to their smartphones and tablets, event professionals recognize that the on-site environment needs to create a hands-on, out-of-sight, so-good-you-can-almost-taste-it, turn-up-the-volume type of experience.